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Coors Light launches largest ad program in three years

Beer brand aims for millennials with national amateur sports competition

Gatorade rewards the sweaty

Sports drink brand turns its focus to amateur athletes custom-designed vending machine

MasterCard’s plan to win the mobile wallet wars

Payment processor shows off new apps for food ordering, m-commerce

As autoplay plays catch-up to pre-roll, Facebook pushes both

Facebook takes its cues from YouTube, but everyone else is taking cues from Facebook

Marketing TV

Which sponsorship partnerships are tops with Canadians? (Survey)

Ipsos determines the emotional connection between consumers and sponsorships

No imports, please. We’re Canadian (Survey)

Ebates.ca finds 92% of Canadians make a point of buying homegrown products