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Kraft Singles plays mind games in online effort

Cheese brand introduces "A craving is a powerful thing" tagline

Mobile quickly becoming video-viewing platform of choice

Mobile video ads are a big opportunity as consumers flock to smartphones for viewing

Infinity tops on web for ‘virtual tire kicking’

High-end brand edges out Jeep and Lincoln in annual J.D. Power study

Why it’s a great time to be a marketer

Amid the challenges are great opportunities to connect with customers

Marketing TV

Kik expands custom opportunities for brands

200MM-strong social network creates new division to work with brands, publishers

Air Miles promo gives Canadians 19,000 reasons to smile

Loyalty card program rewards members with flights, consumer appliances, barbecues