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Salesforce rolls out Instagram marketing tools

CRM platform to provide first-party targeting for paid Instagram ads

ComScore now first independent measurer on DoubleClick

VCE has been fully integrated into Google's ad server

Canadian Tire testing new Google Now cards

'In-Store Cards' may activate when near any Canadian Tire across Canada

Engagement Labs buys Keller Fay to measure offline impact

$5 million acquisition brings leading word-of-mouth measurer into the fold

Index Exchange plans new public-facing research division

Knowledge Exchange will be dedicated to uncovering insights in exchange data

New media consultancy makes transparency its foundation

Raymond Reid's Advertience is his second startup in as many weeks

Canadian businesses investing in IoT for marketing (Study)

Global companies based in Canada to spend $23 million on IoT on average in 2015

Digital Ad Lab wants to be code school for programmatic

Raymond Reid's new venture offers hands-on training in digital ad ops

Pollshare’s audience-modeling surveys come to Canada

Tangerine among the first to use the survey-based lookalike modeling service

Those not ready for Google’s mobile shift are paying the price

In wake of Mobilegeddon, brands look for quick ways to make content mobile