Ads You Must See

Here are ads you must see because...

Here are six ads you must see because…

New Era
…it’s a nice piece of comedy presented with style.

GoldRun
…like the video says, “this is the first billboard that uses GPS-based augmented reality to let you know how it’s feeling.”

Bic
…while Bic goes bait-and-switch in Canada, the U.S. goes for some WTF.

J. Crew
…we want to ask you if this is “blatant propaganda celebrating transgendered children.” (Thanks AdFreak.)

DNA Foundation
…it’s good to see Old Spice is letting Isaiah out every once in a while.

Freddo
…awwwwww.

Advertising Articles

38% of Canadians are aware of online AdChoices program

Awareness level 'respectable' given program's newness says DAAC study

Alain Tadros leaves Publicis for Metro

President of the Montreal office heads client side for the first time in his career

Cineplex wants to talk about the weather

New campaign positions movies as a fall back option when weather doesn't cooperate

Kit and Ace’s summer of ‘Eh’

Retailer brings a taste of Canadiana to U.S. pop-up showroom

The Juno Awards selects Rock-It as its PR AOR

After 15 years with Holmes PR, the Juno Awards has chosen a new shop

The quest to predict the way brand images get hijacked

Schulich is developing a tool to help marketers predict negative brand attention

20th Century Fox’s futurist looks at the bigger picture

Ted Schilowitz of Barco Escape discusses innovation coming to a theatre near you

When does culture and ethnicity matter in marketing?

Cultural identity is one of many factors that influence consumption

If you’re picking an ad agency, don’t look back

A good track record matters, but so does a plan for the future