Apex Public Relations announces two new clients

Apex Public Relations has announced two new clients from two completely separate business arenas: snacks and chainsaws. The Toronto-based agency is set to oversee corporate and consumer communications for Taste of Nature, which produces organic products in 38 countries. Apex will be involved with both social media initiatives and brand messaging. It’s second new client […]

Apex Public Relations has announced two new clients from two completely separate business arenas: snacks and chainsaws.

The Toronto-based agency is set to oversee corporate and consumer communications for Taste of Nature, which produces organic products in 38 countries. Apex will be involved with both social media initiatives and brand messaging.

It’s second new client win, Husqvarna Canada, is a major player in outdoor power equipment.

According to a release, Apex will oversee “Canadian corporate media relations and consumer engagement surrounding the brand’s high quality lawn and garden equipment, which is used by corporations and consumers across the country.”

Advertising Articles

Dentsu Aegis acquires Spoke to bolster Isobar

Jeff Greenspoon and Kai Exos to lead merged agency

BCP and Publicis merge

Merger comes nearly two years after Yves Gougoux sells BCP to Publicis Worldwide

DS+P win Canadian agency of record status for Dulux

Agency will work with Headspace, which is tasked with strategy/creative for Quebec

Sid Lee gives a peek behind the curtain with Transform

Bi-monthly e-newsletter provides research-based industry insights and agency news

McDonald’s marketing misery

Markus Giesler on the chain's identity crisis and why it's becoming increasingly irrelevant

Toronto burger joint’s Allen Iverson parody a social hit

Restaurant owner talks about napkin shortage in low budget YouTube video

Toronto Star hires Rethink

Agency to focus on promoting the paper's print edition and tablet news products