Brett Channer

Brett Channer joins Jackman Reinvention

Brett Channer, the former chief creative officer of the Publicis-owned agency Red Lion, is moving to Jackman Reinvention, a Toronto-based retail consultancy that has worked with brands such as Beer Store, Sobeys, Old Navy and Walgreens.

Channer will join the agency May 5, filling the chief creative officer role. He replaces the current creative head, Bill Durnan, who will join the company’s advisory board alongside chairman and industry veteran David Moore.

“I have made a career of taking on bigger and bigger challenges,” said Channer, in a release. “The bold, transformative work that Jackman does through their reinventions – which blend facts and feelings – is something I could not pass up being part of.”

In August 2010, Channer stepped down from Saatchi & Saatchi, an agency he led for eight years. After a two-month break he continued working within the Publicis Groupe network to develop Red Lion, which officially opened its doors in November 2011.

“Brett is a truly unique talent who has turned businesses around and built amazing, remarkable companies,” said Joe Jackman, CEO of Jackman Reinvention, in a release. “We’re excited to have him on board to bring his exceptional mix of creativity and business acumen to our reinventions.”

Advertising Articles

Summer of Creativity puts agency pros in the hot seat

Taxi, Smith and others discuss increased client expectations and other issues

Freshii selects OneMethod for digital and social work

This marks the fast-food franchise's first digital and social agency of record

Zulu Alpha Kilo wins international award

Toronto shop named Ad Age's Small Agency of the Year for 2016

Ads You Must See: Samsung brings the world together

YouTube plays your personal soundtrack, but Samsung sings for everyone

Canadian Tire urges Canadians to step up in Olympic campaign

Rio effort includes three spots and extends the 'We All Play for Canada' platform

Brookline and Fountain Tire get rolling on anniversary tour

Calgary-based boutique focuses on growth with string of account wins and promotions

Salad King marks anniversary with food truck tour

Toronto restaurant to donate partial proceeds to Second Harvest

NKPR launches scholarship program

Toronto shop sets out to support the next generation of PR professionals

Red Lion named AOR for Cadillac Canada

Toronto agency will lead all Canadian advertising for the automotive brand