Cher Campbell appointed creative director at Rain 43

Toronto-based Rain 43 has named Cher Campbell its new creative director, the agency announced Wednesday. Campbell, who started on Monday, began her career at Harrod and Mirlin, and has more than 15 years experience in advertising, most recently in a freelance capacity after serving as vice-president and executive creative director at NolinBBDO and Proximity Montreal. […]

Toronto-based Rain 43 has named Cher Campbell its new creative director, the agency announced Wednesday.

Cher Campbell

Campbell, who started on Monday, began her career at Harrod and Mirlin, and has more than 15 years experience in advertising, most recently in a freelance capacity after serving as vice-president and executive creative director at NolinBBDO and Proximity Montreal. She has produced work for Mercedes Benz, Heineken, Coca Cola, Pepsi, Levi’s and Nestle.

“I’ve worked for some big networks since, done great work, traveled, but never felt any real ownership over the direction the agency could take,” Campbell told Marketing. “Rain 43 is nimble, self-directed, eager and primed to do great things; it’s precisely the shop I was looking for.”

“Cher creates work that stops you in your tracks-whether it’s online, advertising, or street-level consumer engagement,” said John Farquhar, partner and chief creative officer at Rain 43 in a statement. “It’s rare to find talent that can make work so in tune with the culture at large like she does, and we couldn’t be more thrilled to have her join the team.”

Rain 43′s clients include Ontario Toyota Dealers, Castroll and Hado Labo.

Advertising Articles

Cossette and McDonald’s throw a little shade on summer

How the quick service restaurant and its agency helped Canadians stay cool

ACTRA, advertisers sign new contract for new age

New deal changes how commercial actors are paid and acknowledges digital shift

Future Shop tweets with students about their own future

Live Twitter event extends the brand's 'Future Shopping' back-to-school campaign

The Zen of content marketing (Column)

How to embrace your inner Ps: publishing, producing and publicity

Kanetix calls for a pledge against distracted driving

Kids, food, talking and texting take focus off the road

Le Burger Week cooks up six-city burger battle

Contest aims to find the best burger and build buzz for restaurants

Canadians urged to speak up for credit unions

Campaign asks Canadians to write Ottawa in support of tax credit

FCB Montreal to launch Weight Watchers campaign

The weight-loss brand is moving away from American spokespeople with original Canadian creative