Dave Lafond out as Proximity president

Dave Lafond is no longer president of Proximity Canada. Gerry Frascione, chairman of Proximity Canada’s parent company BBDO Group Canada, confirmed Wednesday via email that Lafond has left his position as head of the agency’s social, digital and direct arm. “We wish Dave the best of luck with his next opportunity,” Frascione said. “We have […]

Dave Lafond is no longer president of Proximity Canada.

Dave Lafond

Gerry Frascione, chairman of Proximity Canada’s parent company BBDO Group Canada, confirmed Wednesday via email that Lafond has left his position as head of the agency’s social, digital and direct arm.

“We wish Dave the best of luck with his next opportunity,” Frascione said. “We have a strong executive team at Proximity that will ensure a seamless transition and focus on delivering great work for our clients.”

Lafond was selected as president of Proximity Canada in 2011. Prior to that he spent 11 years at Publicis Modem where he moved up the ranks from account executive to vice-president, brand director and eventually vice-president and managing partner, a role he held for four years.

There is no word yet on whether Lafond has taken a new role at another company. Frascione offered no further comment on who might take over the position.

Advertising Articles

MDC releases Q2 results, on track for record revenue highs

CEO Miles Nadal says company is in prime position for continued growth

Watch This: Moment Factory lights up Parc de la Gorge

Turning a park into a glowing, immersive, multimedia experience to convince hikers to stay the night

Social Scanner: Social gets serious about shopping

Three big social networks make moves in ecommerce, plus Vine gains traction and Target partners with popular YouTubers

Engagement Labs acquires Entrinsic

Engagement Labs has scooped up another analytics provider, Toronto's Entrinsic

Vancouver homeless campaign generates buzz worldwide

Convertible bus benches seen as antidote to anti-homeless doorway spikes

Linkedin buys ad targeting and measurement firm Bizo

$175 million deal further enhances Linkedin's B2B marketing offerings

H+K unites Americas region

Mike Coates takes helm as president and CEO as Canadian, U.S. and Latin American operations unite

Canola growers gear up for Food Day Canada

Twitter party will showcase Canadian food and farmers

No gamble with content at SXSWV2V (Column)

Martin Waxman shares insights from memorable sessions at the upstart festival