Holiday Cheer: High Road

Every epic holiday party comes with a caveat: an equally epic hangover the next day. And too often that hangover is paired with a morning meeting that not even a trough of coffee can save. This year High Road Communications came up with a solution called the Holiday Hangover Helper. Using the online tool, scheming […]

Every epic holiday party comes with a caveat: an equally epic hangover the next day. And too often that hangover is paired with a morning meeting that not even a trough of coffee can save. This year High Road Communications came up with a solution called the Holiday Hangover Helper.

Using the online tool, scheming marketers can book fake appointments for the morning after their holiday soirées before anyone else has a chance. Simply select the date and time (we’d suggest a cushy 9:00 – 11:00, just to be safe) and string together buzzwords like “Strategic Market Planning” and “Big Data Processing” until you have a real-enough seeming meeting to block over-eager clients and coworkers from killing your post-party buzz.

The tool comes just in time for High Road’s annual holiday party next Thursday. We tried booking an interview with them the next morning to hear how it went, but they told us they have a “mandatory paid media amplification training.” Figures.

If you’d like us to share your party pics, Christmas videos or other holiday projects, e-mail our team.

Advertising Articles

Jean-Sébastien Monty joins Bleublancrouge

He joins the agency as managing director, remains president and partner of U92

Postmedia names Sid Lee agency of record

Win follows successful "Postmedia Reimagined" campaign

The arrogance of experience (Column)

Martin Waxman gets the inside scoop on what journalists want—and don’t want

President’s Choice launches ‘Colourful’ campaign

PC removes artificial flavours and colours from its products

Old El Paso hits home with restaurant-style dinner kits

TV, PR, in-store sampling, online and events support recently-introduced line

Revera tackles women’s fears about aging in new film project

Partnership with Reel Youth bridges generation gap

Twitter booth and a VIP Mom keep the buzz going for Target

Retailer gives consumers a behind-the-scenes look during Fashion Week

Brian Hickling heads to Extreme Group

Industry vet returns to the east coast to direct the agency's Halifax office