Horizons names Media Experts media AOR

Financial services company Horizons Exchange Traded Funds has retained Media Experts as its media agency of record. The media services firm, which has offices in Montreal, Toronto and Vancouver, will handle both online and offline media planning and buying across Canada for Horizons ETFs. Noting Media Experts’ “significant expertise with fully integrated media strategies,” Horizons […]

Financial services company Horizons Exchange Traded Funds has retained Media Experts as its media agency of record.

The media services firm, which has offices in Montreal, Toronto and Vancouver, will handle both online and offline media planning and buying across Canada for Horizons ETFs.

Noting Media Experts’ “significant expertise with fully integrated media strategies,” Horizons ETFs executive vice-president Phil Clark said in a release that his company wants to generate brand awareness and target potential clients at home, work and when they’re out.

Horizons ETFs offers a suite of funds and manages approximately $3.5 billion in assets.

Advertising Articles

Agency Wars V: Sonya Furdyk vs. Sabrina Hashmi

The industry's annual fundraiser is back

Marketing Hall of Legends reveals finalists for Marketer on the Rise award

Award identifies and celebrates the marketing leaders of tomorrow

Revlon tries to seduce consumers with new campaign

Effort includes TV, print, digital and social

ESA highlights electrical dangers of decking the halls

Video offers safety tips for buying and installing holiday decorations