Nurun Montreal names Mario Daigle EVP

Former KBS+ Canada president Mario Daigle has joined the Montreal office of global design/technology consulting firm Nurun as the executive vice-president and general manager. His appointment is effective immediately. He will be tasked with steering the Montreal-based digital/innovation team, overseeing business development and leading client partnerships. In addition, he will serve on the global executive […]

Former KBS+ Canada president Mario Daigle has joined the Montreal office of global design/technology consulting firm Nurun as the executive vice-president and general manager. His appointment is effective immediately.

Mario Daigle

He will be tasked with steering the Montreal-based digital/innovation team, overseeing business development and leading client partnerships. In addition, he will serve on the global executive committee, helping to define the company’s big-picture vision for the future.

Daigle left KBS+ in March of last year, replaced by Annie Aubert. Daigle’s CV also includes a stint as partner, senior vice-president and general manager of Allard-Johnson Communications, and director of client services at LBJ-FRB Communications.

In a statement announcing the appointment, Nurun president and CEO Jacques-Hervé Roubert lauded Daigle’s client-focused, business management skills and his ability to lead multi-disciplinary teams, which “make him ideally suited to take [the] Montreal office to the next level.”

A subsidiary of Québecor Média, Nurun operates 12 offices worldwide and has worked for the likes of Adidas, Coca-Cola, Google, Tesla Motors, Sony and Walmart.

Advertising Articles

Global ‘Missing Type’ campaign launches in Canada

After success in the U.K. last year, the blood services campaign has gone global

CRTC issues order for simsub removal

Regulator says no new evidence to suggest broadcasters can't benefit from ad sales

CNN launches Canadian sales effort

News company's long-time ad sales partner Adspace Sales opens Toronto office

Which Olympic ads won with women?

Harbinger study examines what it takes for ads to be memorable

Media.net deal ups the ante in ad tech acquisitions

Telecom firm to take on provider of contextual ads to Yahoo and Bing

Public Mobile encourages you to swap junk for SIM cards

Self-serve mobile brand shows customers how it's different from the big guys

Olympic Contenders: Do you buy Air Canada’s pitch?

Alan Middleton sees a sales push amid customer service concerns

Olympic Contenders: ‘First’ isn’t always best

A respectable showing, but Jamie King doesn't see Visa earning a podium finish

On the Move: Additions at McCann, Momentum and BoomBox

A weekly update of who's headed where in Canadian marketing and communications