Nurun Montreal names Mario Daigle EVP

Former KBS+ Canada president Mario Daigle has joined the Montreal office of global design/technology consulting firm Nurun as the executive vice-president and general manager. His appointment is effective immediately. He will be tasked with steering the Montreal-based digital/innovation team, overseeing business development and leading client partnerships. In addition, he will serve on the global executive […]

Former KBS+ Canada president Mario Daigle has joined the Montreal office of global design/technology consulting firm Nurun as the executive vice-president and general manager. His appointment is effective immediately.

Mario Daigle

He will be tasked with steering the Montreal-based digital/innovation team, overseeing business development and leading client partnerships. In addition, he will serve on the global executive committee, helping to define the company’s big-picture vision for the future.

Daigle left KBS+ in March of last year, replaced by Annie Aubert. Daigle’s CV also includes a stint as partner, senior vice-president and general manager of Allard-Johnson Communications, and director of client services at LBJ-FRB Communications.

In a statement announcing the appointment, Nurun president and CEO Jacques-Hervé Roubert lauded Daigle’s client-focused, business management skills and his ability to lead multi-disciplinary teams, which “make him ideally suited to take [the] Montreal office to the next level.”

A subsidiary of Québecor Média, Nurun operates 12 offices worldwide and has worked for the likes of Adidas, Coca-Cola, Google, Tesla Motors, Sony and Walmart.

Advertising Articles

Why marketers should push forward, not pull back

In today's economy, slashing ad budgets can mean lost sales and lost opportunities

Time to change our research strategies (Column)

Three tips to consider for your next millennial campaign plan

Simons selects Cossette as agency partner for expansion

Agency to help Quebec retailer build brand awareness outside its home province

Airbnb signs deal to sponsor 2016 Rio Olympic Games

Online community is the Games' first alternative accommodations sponsor

Ontario Tourism invades Instagram

15-second videos on social site support upcoming Pan Am/Parapan Am Games

Grey Canada gets a shot at Tequila Herradura

Brown-Forman brand awards digital CRM and below-the-line duties to WPP shop

Big changes bring Juniper Park into TBWA Worldwide

Network shifts global executive structure, Jay Bertram re-focuses on Canada

Activia kicks off campaign with world record attempt

Yogurt brand positions itself as a "lifestyle partner" through Rogers Media partnership