On The Move – Weekly Roundup

SapientNitro adds four and Ariad Communications adds three SapientNitro added four new members to its Toronto office. Both BRENT FARRELL and GEORGE PANOPOULOS joined as vice-president of client services, HOWARD GOLDKRAND joined as director of innovation and ANDREW LIGHT joined as vice-president of strategy. Corby Spirit and Wine named MAXIME KOUCHNIR vice-president of marketing, replacing […]

SapientNitro adds four and Ariad Communications adds three

SapientNitro additions (left to right): Andrew Light, Brent Farrell, Howard Goldkrand and George Panopoulos.

SapientNitro added four new members to its Toronto office. Both BRENT FARRELL and GEORGE PANOPOULOS joined as vice-president of client services, HOWARD GOLDKRAND joined as director of innovation and ANDREW LIGHT joined as vice-president of strategy.

Corby Spirit and Wine named MAXIME KOUCHNIR vice-president of marketing, replacing JEFF AGDERN, who is now senior vice-president of wine and champagnes at Pernod Ricard USA. Kouchnir was most recently vice-president of marketing for vodkas for Pernod Ricard USA. He has also held positions with Danone in the U.S. and France, Scottish & Newcastle and Johnson & Johnson.

The Exchange Lab appointed NEIL HOUSTON as operations director in Canada. Houston has over 15 years of ad operations and digital media experience. Before joining The Exchange Lab, he was the head of advertising operations with Shaw Media. Houston is the current co-chair of the IAB Ad Operations Committee.

ALITA GONZALEZ joined Woodruff Sweitzer’s Calgary office as associate creative director. During her career Gonzalez has worked at agencies Sid Lee, Zulu Alpha Kilo, Juniper Park, Bruce Mau Design and Taxi in Toronto and Crispin Porter& Bogusky in Miami.

Ariad Communications added three new members to its team. PAUL OUIMETTE, who has more than 13 years industry experience, joined the Toronto agency as a senior art director, while JEFF MACGREGOR and DAN LI joined Ariad as senior copywriter and senior interactive designer, respectively.

GMR Marketing named AILEEN VIROLA as its new group director, client services. Virola recently held positions with Nurun and JWT. She has also held positions at Organic, MacLaren McCann and Henderson Robb Group. Virola joins the agency’s Toronto office.

Twist Marketing's new account director Sarah Schmidt.

Industry veteran STEPHEN TAPP joined Influicity as an executive advisor. During the last 25 years, Tapp helped build TSN and launched Viewers’ Choice Pay Per View. Tapp also held many senior level positions at CHUM and had a hand in launching XM Satellite Radio Canada as its president and chief operating officer.

Rogers Media promoted CORBY FINE to vice-president, business development, platforms & innovation, a newly created position within the company. Fine will spearhead all new digital business development, innovation and platform management, and will also lead new digital strategy development working in conjunction with the corporate strategy group.

SARAH SCHMIDT joined Twist Marketing in Calgary as account director from Scout Communications where she held the account supervisor position. Schmidt is overseeing the planning and executing of marketing strategies for the agency’s clients in Calgary, Edmonton and Vancouver.

Adding new members to your team? Starting a new job? Let us know. Send your submissions to our online team.

Advertising Articles

Metro counts down to Christmas in Quebec

Holiday campaign includes 24 ads featuring TV talk-show host Eric Salvail

Cystic Fibrosis Canada picks its moment

Real stories are at the hear of the organization's first fully-integrated campaign

Fuse bolsters its content team

New digital strategist Anastasia Tubanos will help lead content strategy efforts

SoFresh embraces its Canuck roots

A dairy alternative brand tries to make its U.S.-grown ingredients more Canadian

Plan Canada refreshes Gifts of Hope

Annual giving campaign positioned as perfect gift for the hard-to-shop-for

Wake-Ups return after 65-year advertising slumber

A caffeine pill with broad consumer market ambitions

Pickle Barrel shows local food some love

Why the Ontario casual dining brand upped its focus on fresh ingredients

IPG’s Magna report predicts ad spending will slow in 2017

Next year's projected 3.6% growth is the lowest since the 2008 recession

Tourisme Montreal apologizes in advance

The city's 375th birthday celebrations will likely wake the neighbours all year