On The Move – Weekly Roundup

A recap of who’s headed where in marketing communications. DENISE ROSSETTO and TODD MACKIE left DDB Canada to join Doug & Serge, which recently rebranded as DougSerge+Partners (DS+P). The creative duo are now partners in the Toronto agency, joining Doug Robinson, Serge Rancourt, Mike Welling and Adam White. MARK FRANCOLINI joined Cheil Canada’s Toronto office […]

A recap of who’s headed where in marketing communications.

DENISE ROSSETTO and TODD MACKIE left DDB Canada to join Doug & Serge, which recently rebranded as DougSerge+Partners (DS+P). The creative duo are now partners in the Toronto agency, joining Doug Robinson, Serge Rancourt, Mike Welling and Adam White.

Mark Francolini

MARK FRANCOLINI joined Cheil Canada’s Toronto office as SVP, executive creative director to focus on the Samsung account. Francolini most recently served as Young & Rubicam’s creative director. He held the same title at Zulu Alpha Kilo for five years, working with big name clients including Bell Canada, Audi and Coca-Cola.

GORD CUTLER joined Rogers as senior vice-president of NHL Production to oversee all on-air production on all platforms for all games. Cutler served as executive producer for the CTV-Rogers consortium that handled the 2010 and 2012 Olympics. During his career, Cutler also held various senior producer and producer roles for Fox’s NHL broadcasts, NBC (Winter and Summer Olympic Games), Sportsnet (NHL and NBA), and TSN (NHL, international hockey, CFL, and a variety of other sports).

AOL Canada hired SUSAN BYNG as head of specialist sales, a new position within the company. Byng leads the sales specialist team, which focuses on programmatic, premium formats, branded content, video and mobile advertising solutions. Byng has held senior-level positions at Yellow Pages, Canoe, Bell Canada, Canwest, and most recently Microsoft.

SUSAN MORELLO and MARK SPENCER joined Active International Canada as senior vice-president of media and vice-president, strategy and partner solutions, respectively. Morello has held senior marketing positions at Noble Corporation, OfficeMax Canada (Grand & Toy), ADT Security, Inscape, and Teknion. Spencer has led integrated sales and service departments at Torstar and Canwest.

Katrina Besner

Brand Momentum Inc. appointed BENNETT KLEIN to the newly created position of creative planner. Klein was most recently partner and chief creative officer at Capital C, a position he held for nearly 20 years. Prior to that he was an associate creative director at LMP/NYC in Montreal.

Atedra, a web and mobile advertising agency in Montreal, hired KATRINA BESNER as vice-president of sales. Besner has more than 10 years experience in advertising sales. She spent the last three years with La Presse.

ADAM THODY joined Normative as director, technology from Architech Practice where he spent the last three years as lead, web, mobile & cloud applications. He also held a senior consultant position during his time at the Toronto firm.

Adding new members to your team? Starting a new job? Let us know. Send your submissions to our online team.

Advertising Articles

Toronto startup embraces a new agency model

Send+Receive adopts project-based, 'hands-on' approach

Cineplex asks: Will lightning hit world’s biggest popcorn bag?

Promotion in Windsor builds on #WeatherOrNot campaign

3D printed origami birds burst out of Kubo shelter ad

Isobar, Astral drive bus passengers' attention to eOne movie poster

Plastic Mobile sends U.S. startups a Canada starter pack

Self-promo effort was designed to boost awareness of Canada's tech scene

On The Move: Hires at Twitter Canada, Initiative, The Idea Suite

A weekly update of who's headed where in Canadian marketing and communications

Account wins spur growth at Isaac Reputation Group

Toronto advertising agency adds eight new members to its team

Saatchi and the CCGSD tackle homophobia in sports reporting

The campaign follows two similar initiatives about gender equality in sports

ASC to crack down on paid social media endorsements

New guidelines for endorsers and influencers to come into effect next year

Torchia Communications wins Alliance Pharmacy Group

Toronto PR shop is the company's first-ever public relations AOR