Saatchi & Saatchi’s Helen Pak joins Facebook

Helen Pak has left her position as executive vice-president and co-creative director at Saatchi & Saatchi to join Facebook Canada.

Pak had been at the agency for more than six years and was promoted to co-executive creative director along with her creative partner Brian Sheppard in 2010. Most recently she worked on the “Surrender Your Say” campaign from the Tourette’s Syndrome Foundation of Canada.

At Facebook, Pak will take on a strategy role.

Prior to joining Saatchi & Saatchi, Pak held an associate creative director position at Ogilvy & Mather and was one of the original team members who launched Strawberry Frog, an agency that opened in Amsterdam in 1999 and aimed to combine digital and traditional marketing.

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