Around the web in 60 seconds

From Morning Filter (Feb. 14, 2014), Marketing‘s daily morning newsletter Nothing says romance like co-viewing with your honey Right in time for Valentine’s Day, a new U.S. survey by Strata shows that nearly 70% of married couples think watching TV together brings them closer. Some of the shows polled couples watch together include Big Bang […]

From Morning Filter (Feb. 14, 2014), Marketing‘s daily morning newsletter

Nothing says romance like co-viewing with your honey
Right in time for Valentine’s Day, a new U.S. survey by Strata shows that nearly 70% of married couples think watching TV together brings them closer. Some of the shows polled couples watch together include Big Bang Theory and Modern Family. Roughly a third of men polled say they control the remote, while roughly 15% of women said they called the shots when it comes to controlling the clicker.
[Read more via MediaPost]

Instagram shares best brand content
As a guide to brands looking to market on Instagram, the Facebook-owned social network shared some of the best examples of brand marketing on the platform. Among the examples are Ben & Jerry’s, Nike, Patagonia, Chobani and Disneyland. Instagram also included several small businesses doing great work, including Mission Bicycle in San Francisco, which showcases its bikes in a very artistic manner.
[Read more via ClickZ]

Are companies giving too much power to Amazon?
The answer is explored in a trend report by Andrew Elliot of WD Partners, an Ohio-based agency that focuses on the CPG and retail sector. Elliot asks readers to consider whether or not CPG companies are leaving traditional bricks and mortar (the very institutions that helped build their billion dollar businesses) out in the cold by partnering with Amazon. Users of Amazon’s grocery service, Amazon Fresh, now have the option to purchase CPG brands and can also choose how often they want them delivered. Elliot outlines three shifts worth watching in 2014 as it relates to Amazon and middle of the road retailers.
[Read more via WD Partners]

Subscribe to our e-mail newsletters for twice-daily updates from around the industry.

Brands Articles

Freshii selects OneMethod for digital and social work

This marks the fast-food franchise's first digital and social agency of record

IKEA outfits suites for Mount Sinai Hospital

Retailer transformed hospitality suites for women with high-risk pregnancies

Canadian Tire urges Canadians to step up in Olympic campaign

Rio effort includes three spots and extends the 'We All Play for Canada' platform

Puma Lab makes the leap into Canada via Foot Locker

Shop-within-shop concept will be tailored to local market's male consumers

How grocery stores are swaying shoppers

Candy and cake mixes are inching their way closer to front of store

Edelman serves up new website for Montreal restaurant

PR firm's Montreal office exercises its digital muscle for Robin des Bois

Brookline and Fountain Tire get rolling on anniversary tour

Calgary-based boutique focuses on growth with string of account wins and promotions

Salad King marks anniversary with food truck tour

Toronto restaurant to donate partial proceeds to Second Harvest

Joe Fresh president moves to Holt Renfrew

Mario Grauso will hold the same title at the Toronto-based luxury retailer