From Morning Filter (March 5, 2014), Marketing’s daily morning newsletter
Calgary company launches Netflix-like kids product
A Calgary-based media company called Kidoodle.TV has launched a video app aimed at children. Similar to Netflix, but with content ranging from My Little Pony to National Geographic, the subscription based app costs $4.99 per month and is now available in Canada and the U.S. Like Netflix and many other streaming services, the app is ad-free, spelling more trouble for the conventional ad-supported TV model.
[Read more via Tech Vibes]
Whatsapp founders sneak into Forbes’ billionaires list
At the last minute, Jan Koum and Brian Acton, the co-founders of WhatsApp, were added to Forbes’ annual list of billionaires. If closed without issue, the deal with give Koum $6.8 billion and Acton at least $3 billion, according to the magazine. The list is filled with newcomers from the tech world, with 26 new members making their billion off of technology.
[Read more via Mashable]
Galaxy S5 will come with $500 in app subscriptions
Samsung’s latest flagship phone will come with a suite of app subscriptions worth $500 US, according to Engadget. The subscriptions will include publishers (like a six month trial of the Wall Street Journal and one year of access to Businessweek) as well as shorter trials of popular paid apps like Evernote and Linkedin, which will each offer three months free as part of the phone purchase.
[Read more via Engadget]
Twitter and news brands: a mutually beneficial mix
A new study out of the U.K. shows that the majority of Twitter users in the U.K. follow a newspaper. Commissioned by Newsworks and conducted by YouGove, the study shows 59% of folks on Twitter use it to follow news brands. Users that follow news brands are also 60% more likely to visit Twitter daily that non-news brand followers. The takeaway? “Twitter and news brands are most definitely stronger together,” said Newsworks chief executive Rufus Olins.
[Read more via Campaign]
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