Around the web in 60 seconds

From Morning Filter (Jan. 17, 2014), Marketing‘s daily morning newsletter The startup scene Down Under: an expat’s take A look at Australia’s startup community from the view of an Australian who moved to London to help build that city’s startup ecosystem, then discovered how successful his homeland’s had became when he returned for a recent […]

From Morning Filter (Jan. 17, 2014), Marketing‘s daily morning newsletter

The startup scene Down Under: an expat’s take
A look at Australia’s startup community from the view of an Australian who moved to London to help build that city’s startup ecosystem, then discovered how successful his homeland’s had became when he returned for a recent visit. Here he lists some of the most notable startups in the region, from online graphic design marketplaces to e-commerce and mobile gaming companies.
[Read more via The Next Web]

Applebee’s brings Vine to TV
Applebee’s wants to see consumers best OMG faces. The restaurant is asking its fans on social media to create six-second videos on Vine with a surprised, “oh my god” reaction, which it will collect using the #BeeFamous hashtag. It will then select one of the videos to include in an upcoming TV spot in which the winner will react Applebee’s diet-friendly menu of items under 550 calories.
[Read more via Digiday]

Canadian Business expects Hudson’s Bay to lose retail war
With Nordstrom entering the Canadian market and Holt Renfrew expanding, Canadian Business expects Hudson’s Bay to get lost amongst the shifting retail landscape. For several years Hudson’s Bay has worked to reposition itself as an upmarket retailer and now two other retailers are making aggressive plays for the under-served segment. Adding to the trouble: Hudson’s Bay recently acquired Sak’s Fifth Avenue, a famed brand in luxury which will have to exist alongside the Hudson’s Bay brand in Canada.
[Read more Canadian Business]

U.K. brands jump on Jelly
Brands in Britain are starting to experiment with a new Q&A-based app called Jelly launched by Twitter founder Biz Stone. The app allows users to ask questions of their Twitter followers and Facebook friends and also friends of friends. Carphone Warehouse started using the app to answer consumer questions relating to cellphones and also to gather opinions on certain products.
[Read more via Marketing Week]

Subscribe to our e-mail newsletters for twice-daily updates from around the industry.

Brands Articles

Mona Networks takes mixed-use retail development mobile

New mobile network connects property management, office workers and retailers

Fisher-Price’s first celebrity collaboration

Company partners with Shakira on line of baby toys as well as a web series

Walmart joins ‘Half Your Plate’ campaign

CPMA initiative asks consumers to fill half their plate with fruit and vegetables

P&G splitting off its Duracell business

Battery brand generates about $2 billion a year in sales

Pusateri’s to operate ‘food halls’ in Canadian Saks stores

Retailer to offer specialized sit-down food options and gourmet food products

President’s Choice launches ‘Colourful’ campaign

PC removes artificial flavours and colours from its products

Old El Paso hits home with restaurant-style dinner kits

TV, PR, in-store sampling, online and events support recently-introduced line

Rexall launches ‘Shot for Shot’ program for kids in need

Program will help vaccinate children in northern Uganda