Molson layoffs include marketing VP Judy Davey

Long-time Molson marketing executive Judy Davey has been laid off by the brewing giant as part of what the company called a “restructuring” across the company resulting in about 50 job losses in total. Molson Coors Brewing Co.‘s chief corporate affairs officer Ferg Devins confirmed the layoffs Thursday, saying Davey’s was the most senior position terminated […]

Long-time Molson marketing executive Judy Davey has been laid off by the brewing giant as part of what the company called a “restructuring” across the company resulting in about 50 job losses in total.

Molson Coors Brewing Co.‘s chief corporate affairs officer Ferg Devins confirmed the layoffs Thursday, saying Davey’s was the most senior position terminated in marketing while “some vacancies” in the function will go unfilled.

Davey will leave the company at the end of the month.

The changes to Molson’s marketing department followed a larger departmental restructuring in the spring, he said.

With Davey’s departure, Peter Nowlan, chief commercial officer responsible for marketing and sales, has three marketing VPs reporting to him: Jennifer Davidson, Kristi Knowles and Debra Kavchak-Taylor.

Sales are overseen by chief sales officer Scott Cooper.

Devins said that as VP of marketing, Davey had been responsible for Molson Coors’ events/promotions and sports/entertainment programs as well as social and digital marketing. The events and sports duties now reside with Cooper, while Kavchak-Taylor handles social and digital marketing.

The changes come shortly after Molson’s announcement that it would get a new chief executive to head its Canadian operations. Stewart Glendinning, who currently heads the U.K. and Ireland division and was global former chief financial officer, will replace Dave Perkins in January.

Perkins is retiring after more than three years at the helm of Molson Coors Canadian operations and 30 years in the beer industry.

Molson is also merging its U.K. business with the recently acquired StarBev.

Molson Coors said combining its existing businesses in the U.K., Ireland and operations in nine Central European countries will produce a more efficient, market-focused operation.

Mark Hunter, one-time chief commercial officer for Molson Coors Canada, will head the enlarged European operation.

Brands Articles

Mail-order munchies

How companies are fulfilling consumers' quest for convenience and snacks

Canadian Olympic Committee selects Cossette as AOR

Agency to lead creative communications through Rio 2016

Drag queens help give Starbucks Canada video a jolt

The coffee chain is one of many brands targeting LGBT consumers

Subway and Disney team up for Big Hero 6 promotion

Twitter contest gives away tickets to advanced screenings across Canada

McCain’s new ad pushes versatility of fries – and fun

Creative showcases first major redesign for the company in more than 50 years

CMOs are being shut out when C-suites need them more than ever (Column)

Marketing has never been more important, but CMOs are often outside looking in

Following Shoppers Drug Mart’s dive into fresh

The retailer is adding fresh food to its offering. Is it just what consumers ordered?

Twist Image named digital AOR for Treasury Wine Estates

The WPP agency wins after a three-month, North America-wide review