Watch This: Newfoundland and Labrador Tourism

Newfoundland and Labrador Tourism has introduced another phase of its visually stunning, highly acclaimed “Find Yourself” campaign that first launched in 2006. The two new 60-second television commercials from St. John’s-based Target Marketing and Communications highlight distinctive aspects of the province’s natural landscape and culture. The campaign has received more than 170 creative awards since […]

Newfoundland and Labrador Tourism has introduced another phase of its visually stunning, highly acclaimed “Find Yourself” campaign that first launched in 2006.

The two new 60-second television commercials from St. John’s-based Target Marketing and Communications highlight distinctive aspects of the province’s natural landscape and culture.

The campaign has received more than 170 creative awards since it launched seven years ago. The province has also seen a 7.3% increase in non-resident visits since 2009.

Brands Articles

Mail-order munchies

How companies are fulfilling consumers' quest for convenience and snacks

Canadian Olympic Committee selects Cossette as AOR

Agency to lead creative communications through Rio 2016

Drag queens help give Starbucks Canada video a jolt

The coffee chain is one of many brands targeting LGBT consumers

Subway and Disney team up for Big Hero 6 promotion

Twitter contest gives away tickets to advanced screenings across Canada

McCain’s new ad pushes versatility of fries – and fun

Creative showcases first major redesign for the company in more than 50 years

CMOs are being shut out when C-suites need them more than ever (Column)

Marketing has never been more important, but CMOs are often outside looking in

Following Shoppers Drug Mart’s dive into fresh

The retailer is adding fresh food to its offering. Is it just what consumers ordered?

Twist Image named digital AOR for Treasury Wine Estates

The WPP agency wins after a three-month, North America-wide review