Watch This: Panic at the yoga studio (Krispy Kernels)

Montreal agency LG2 has already proven its comedy instincts are Cannes-worthy. In terms of off-the-wall comedy, there’s a straight line to be drawn from the bronze-winning “Couch” to this spot (which we think is called “Zen”). Like many other brands, Krispy Kernels has become expert at making one commercial serve both English and French speakers […]

Montreal agency LG2 has already proven its comedy instincts are Cannes-worthy. In terms of off-the-wall comedy, there’s a straight line to be drawn from the bronze-winning “Couch” to this spot (which we think is called “Zen”).

Like many other brands, Krispy Kernels has become expert at making one commercial serve both English and French speakers in Quebec. Swap the voiceover et voila, your film shoot becomes bilingual.

Agency: LG2
Copywriter: Andrée-Anne Hallé
Art directors: Luc Du Sault, Andrée-Anne Hallé
Creative director: Luc Du Sault
Director: François Lallier
Production House: Nova Film
Producer: Simon Corriveau
Sound Design: Boogie Studio

Brands Articles

Millennial-ized market means Kraft Dinner is now KD

Low-risk name change drives brand update across 27 products

Jaguar Land Rover picks Mint

Toronto shop becomes automaker's first agency of record in 15 years

Toronto yoga junky finds her Flow for online contest

Bottled water brand wraps its social media contest after finding The Chi Junky

Working myself out of a job (Column)

In an ideal world, a good company may not need a PR firm. In reality...

Corby dedicates 50% of digital spend to programmatic

Booze brands make a big shift online with new media and platform partners

Shopify to spend more to grow ahead of holiday season

Despite Q2 loss, revenue nearly doubles from a year ago

Diageo launches Jeremiah Weed in Canada

Brand takes 'irreverent approach' to connect with millennials

Amazon expected to become top U.S. clothing retailer

Will ecommerce giant become the king of clothing in Canada?

Weak dollar not all bad news for retailers (Survey)

Canadians are rethinking their cross-border shopping trips