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Articles

McDonald’s gets personal with new ad campaign

Cossette creates a series of on-the-fly commercials in the back of a Whitby location

Factry launches to educate Quebec-based creatives

Sid Lee, A2C and others support interdisciplinary school opening this fall

Captain Morgan’s cottage hack

New campaign inspires Canadians to seize the summer in their own way

Mobile keeps gaining momentum in online video: Videology

Consumers increasingly regard 'video as video,' regardless of platform

IAB study suggests Canadian ad blocking in decline

IAB Canada president sees a lot of potential in new stats on user expectations

What marketers need to know about housework (Study)

69% of Canadians think brands unfairly portray gender roles in the home

Local searches drive changes to Google’s ad offering

New formats and device-focused bidding for people - and advertisers - on the go

Pepper retail robot courts developers in North America

A campaign for SoftBank's friendly bot may be its gateway to North American stores

Sid Lee’s JF Bouchard gives an insider’s guide to C2 Montréal

The ad agency exec talks balancing his day job with an annual event