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Articles

AOL merges brands in Canada, unveils new production house

Consolidation mirrors similar moves in U.S. and U.K.

Reebok pushes toughness with ‘Be More Human’

Campaign delivers newly defined brand focus to consumers

Twist Image rebrands as Mirum for WPP’s new digital network

Following its 2014 acquisition, Twist Image is joining a new digital agency network

Stone Canoe slings Singapore
to U.S. travelers

A new online campaign is 'very very' eager to turn stopovers into vacations

Kill the Goose,
Kill the Golden Egg (Column)

Tony Chapman says social media is ruining the spectacle of the Super Bowl ad

Campbell contest wants Canadians to flip their lids

New contest will have shoppers looking under their lids to win prizes

Media industry decries CRTC’s ‘loose-cannon’ simsub call

Revenues, rights deals on the line as Super Bowl comes off the table for advertisers

Hall of Legends 2015:
Luc Beauregard

Valérie Beauregard on her father's influence and legacy as a king of PR

Hall of Legends 2015:
Stephen Graham

A global leader in moving brands through a crisis