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	<title>Marketing Magazine &#187; Creative</title>
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		<title>Weston and Mommy Bloggers Start &#8216;Edible Conversations&#8217;</title>
		<link>http://www.marketingmag.ca/news/marketer-news/weston-and-mommy-bloggers-start-edible-conversations-72873?rss=yes</link>
		<comments>http://www.marketingmag.ca/news/marketer-news/weston-and-mommy-bloggers-start-edible-conversations-72873#comments</comments>
		<pubDate>Tue, 26 Feb 2013 18:20:55 +0000</pubDate>
		<dc:creator>Carly Lewis</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[Marketer News]]></category>

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		<description><![CDATA[For its new &#8220;Edible Conversations&#8221; campaign, President&#8217;s Choice has brought Galen Weston to the table – literally. A new 60-second spot called “Easy Switches” features Weston, executive chairman of Loblaw Companies Limited (PC’s parent company), conversing at a kitchen table with two prominent mommy bloggers about the challenges of preparing healthy meals. In the spot, [...]]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Marketing&#8217;s 30 Under 30 Call for Nominations</title>
		<link>http://www.marketingmag.ca/community/people/marketings-30-under-30-call-for-nominations-2-55686?rss=yes</link>
		<comments>http://www.marketingmag.ca/community/people/marketings-30-under-30-call-for-nominations-2-55686#comments</comments>
		<pubDate>Thu, 21 Jun 2012 15:49:22 +0000</pubDate>
		<dc:creator>Tom Gierasimczuk</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Award Winners]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Marketer News]]></category>
		<category><![CDATA[Media News]]></category>
		<category><![CDATA[PR News]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[30 Under 30]]></category>

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		<description><![CDATA[If you're under 30 and excel in your field--be it creative, media, PR or marketing--you could have a shot at making Marketing's Top 30 Under 30. Find out how.]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Day 3 at C2-MTL: Stop brainstorming</title>
		<link>http://www.marketingmag.ca/creative/stop-brainstorming-a-plea-from-c2-mtl-53330?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/stop-brainstorming-a-plea-from-c2-mtl-53330#comments</comments>
		<pubDate>Fri, 25 May 2012 11:11:21 +0000</pubDate>
		<dc:creator>Tom Gierasimczuk</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Marketer News]]></category>
		<category><![CDATA[Media News]]></category>
		<category><![CDATA[PR News]]></category>
		<category><![CDATA[C2-MTL]]></category>
		<category><![CDATA[Jonah Lehrer]]></category>
		<category><![CDATA[Wired]]></category>

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		<description><![CDATA[If brainstorming (and its dead-eyed proponents in your office) annoy the snot out of you, you’ve got a friend in Jonah Lehrer. The Wired magazine contributing editor kicked off Day 3 of C2-MTL with a fascinating, dense and machine gun-fast talk based on his new book, Imagine. Debuting at #1 on the New York Times [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
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		<title>DMA Winners</title>
		<link>http://www.marketingmag.ca/creative/dma-winners-5609?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/dma-winners-5609#comments</comments>
		<pubDate>Fri, 29 Oct 2010 00:00:00 +0000</pubDate>
		<dc:creator>Marketing staff</dc:creator>
				<category><![CDATA[Creative]]></category>

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		<description><![CDATA[BEST OF SHOW ONLINE ADVERTISING Online Campaign Integrated Campaign Online Single WEBSITES/MICROSITES Public Service Business-to-Business Consumers Products Consumer Packaged Goods Entertainment &#038; Arts Financial Services Consumer Services OTHER DIGITAL MEDIA Online Video Gaming Offline Digital Mobile Applications/Mobile Web Social Media On the Edge Craft Awards BEST OF SHOW &#160; TITLE: Adidas Originals Spring/Summer 2010 Campaign [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The search is on for 2010 Marketer, Agency, and Media Player of the Year</title>
		<link>http://www.marketingmag.ca/creative/the-search-is-on-for-2010-marketer-agency-and-media-player-of-the-year-4811?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/the-search-is-on-for-2010-marketer-agency-and-media-player-of-the-year-4811#comments</comments>
		<pubDate>Thu, 09 Sep 2010 00:00:00 +0000</pubDate>
		<dc:creator>Marketing staff</dc:creator>
				<category><![CDATA[Creative]]></category>

		<guid isPermaLink="false">http://www.marketingmag.ca/creative/the-search-is-on-for-2010-marketer-agency-and-media-player-of-the-year-4811</guid>
		<description><![CDATA[Kids are back to school, summer vacations are over, the days are getting shorter and Marketing magazine has begun its search for the top performers of 2010. The editorial team is already poring over the news from the last year, calling up trusted sources and experts, reviewing campaigns and award show winner lists in search [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>2010 Marketing Awards Winners</title>
		<link>http://www.marketingmag.ca/creative/2010-marketing-awards-winners-3523?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/2010-marketing-awards-winners-3523#comments</comments>
		<pubDate>Mon, 05 Jul 2010 00:00:00 +0000</pubDate>
		<dc:creator>Marketing staff</dc:creator>
				<category><![CDATA[Creative]]></category>

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		<description><![CDATA[BEST OF SHOW EXCELLENCE IN BRAND CREATIVITY INTEGRATED campaign &#8211; Gold &#124; Bronze &#124; Bronze TELEVISION campaign &#8211; Gold &#124; Silver &#124; Silver &#124; Bronze &#124; Bronze &#124; Bronze TELEVISION single: product &#8211; Gold &#124; Gold &#124; Silver &#124; Silver &#124; Bronze &#124; Bronze &#124; Bronze TELEVISION single: service &#8211; Silver &#124; Bronze &#124; Bronze [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Marketing&#8217;s Digital Issue</title>
		<link>http://www.marketingmag.ca/creative/marketings-digital-issue-2985?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/marketings-digital-issue-2985#comments</comments>
		<pubDate>Wed, 02 Jun 2010 00:00:00 +0000</pubDate>
		<dc:creator>Marketing staff</dc:creator>
				<category><![CDATA[Creative]]></category>

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		<description><![CDATA[“Brands should stay out of conversations entirely unless someone calls them in.” “By 2025, ad agencies are paying consumers directly to watch the ads.” “You have to fly below the radar to find the next big thing. It’s like mining. You have to prospect and actually know where and how to look. But if you [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The empire strikes out</title>
		<link>http://www.marketingmag.ca/creative/the-empire-strikes-out-2656?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/the-empire-strikes-out-2656#comments</comments>
		<pubDate>Wed, 12 May 2010 00:00:00 +0000</pubDate>
		<dc:creator>Matt Semansky</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[Canwest]]></category>
		<category><![CDATA[Leonard Asper]]></category>
		<category><![CDATA[Paul Godfrey]]></category>
		<category><![CDATA[Paul Robertson]]></category>
		<category><![CDATA[Shaw]]></category>

		<guid isPermaLink="false">http://www.marketingmag.ca/creative/the-empire-strikes-out-2656</guid>
		<description><![CDATA[The sale of Canwest&#8217;s TV and newspaper assets alters Canada&#8217;s media landscape–and the Asper legacy Any event that involves more than $3 billion changing hands would seem, at least on the surface, to constitute more of a bang than a whimper. Yet for all the media coverage generated by the sale of Canwest&#8217;s television and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Civic Nation tells its million stories</title>
		<link>http://www.marketingmag.ca/creative/civic-nation-tells-its-million-stories-2489?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/civic-nation-tells-its-million-stories-2489#comments</comments>
		<pubDate>Fri, 30 Apr 2010 00:00:00 +0000</pubDate>
		<dc:creator>Kristin Laird</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[David Crichton]]></category>
		<category><![CDATA[Grip]]></category>
		<category><![CDATA[Honda]]></category>
		<category><![CDATA[Toyota]]></category>

		<guid isPermaLink="false">http://www.marketingmag.ca/creative/civic-nation-tells-its-million-stories-2489</guid>
		<description><![CDATA[brightcove.createExperiences(); Honda Canada Inc. has a million stories to tell about its Civic model, and they&#8217;re at the heart of the Japanese automaker&#8217;s new national television and online ad campaign. The effort, developed by Honda&#8217;s Canadian agency Grip Ltd., includes a series of television spots, some of which were shot as testimonials featuring workers from [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Public enters the cell game by targeting wireless holdouts</title>
		<link>http://www.marketingmag.ca/creative/public-enters-the-cell-game-by-targeting-wireless-holdouts-1751?rss=yes</link>
		<comments>http://www.marketingmag.ca/creative/public-enters-the-cell-game-by-targeting-wireless-holdouts-1751#comments</comments>
		<pubDate>Thu, 18 Mar 2010 00:00:00 +0000</pubDate>
		<dc:creator>Jeromy Lloyd</dc:creator>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[Alek Krstajic]]></category>
		<category><![CDATA[Graham Lee]]></category>
		<category><![CDATA[Public]]></category>
		<category><![CDATA[Unitas]]></category>

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		<description><![CDATA[brightcove.createExperiences(); It was an orange morning in Toronto and Montreal where Public Mobile, one of Canada&#8217;s newest telecom brands, opened 25 stores and revealed its launch campaign. Public, which features the colour orange in its marketing, is the second new mobile company to hit the market since a government auction made wireless spectrum available to [...]]]></description>
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		<slash:comments>0</slash:comments>
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