Marketing @ DX3

Q&A: Barbaric Insights
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AdParlor
www.adparlor.com

AdParlor, an Adknowledge company is an industry leader in social media marketing and 1 of 12 global companies selected to be a member of the inaugural Facebook Strategic Preferred Marketing Developer (sPMD) program. Utilizing AdParlor’s proprietary technology, our solution-oriented account teams build award-winning campaigns designed to obtain the most effective ROI for your business. AdParlor currently manages more than one billion impressions per day on Facebook and provides both full and self-service options for Facebook advertising. Our client roster includes: Groupon, L’Oreal, American Express, Coca Cola, LG, OMD, Mindshare and Starcom. For more information, visit http://www.adparlor.com.
Join AdParlor and Majestic Media March 27th for Marketing On Facebook – http://marketingonfbtoronto.com/index.html

Apption
www.apption.com

Apption is an award winning analytics company that helps organizations improve the effectiveness of marketing campaigns through innovative software and services offerings.

Unleash the power of AdWords with Apption’s Adigence solution, the only campaign optimizer that quickly and dramatically improves AdWords performance. Using sophisticated, patented machine learning algorithms and state-of-the-art predictive analytics, Adigence gives you an unrivaled new approach to maximizing your AdWords reporting, analysis and ROI. To book a demo at Dx3, email info@apption.com. Or visit www.apption.com/adigence.

Unlock the potential of your data with Apption’s Customer Intelligence service – to boost the effectiveness of your marketing with data mining and predictive analytics that help you gain a deeper understanding of who your best customers are and why. Customer Intelligence provides your organization with analytics to drive highly targeted marketing with customized offers based on what your customers are most likely to buy. To discuss an assessment for your organization at Dx3, email info@apption.com. Or visit www.apption.com/customer-intelligence.

AvantLink
www.AvantLink.ca

AvantLink.ca is a technically advanced affiliate network that focuses exclusively on the Canadian market. Driven by innovation and ethics, AvantLink.ca provides affiliates and merchants with the most comprehensive and dynamic affiliate marketing solution available.

Convers%on
driveconversion.com

Conversion is a leading integrated digital marketing consultancy. Our proprietary diagnostic tool, called The Conversion Index™, provides a robust measure of a brand’s ability to attract, engage and convert-to-sale today’s digital consumer as well as a strategic framework for senior marketing executives to organize and integrate their digital marketing efforts.

Powered by an analysis over 300 digital marketing data points that are scored against either best performance or best practice benchmarks, The Conversion Index™ generates scores across four strategic dimensions of digital marketing effectiveness.

Mobile X Co.
www.mxco.co/DX3

Mobile X Co. addresses the widely accepted sentiment that, “half the money spent on advertising is wasted… we just don’t know which half.’ We help retailers and brands identify true marketing ROI via a scalable, easily managed and customizable analytics platform. We provide a web-based dashboard that displays and interprets consumer behaviour, engagement preferences and the sales impact of marketing activities in real-time and over time.
We determine how marketers can optimize the return on investments across online and off-line media channels through a proven methodology and suite of mobile engagement technology solutions.

Plastic Mobile
www.plasticmobile.com

Plastic Mobile is an award-winning mobile marketing agency of thinkers, artists, creators and builders with one common aspiration: to create extraordinary user experiences. Plastic Mobile is at the heart of the evolution of the interactive mobile technology, pushing the boundaries and setting the bar for the standard of quality.
Known for many quality, first-in-kind mobile initiatives, Plastic Mobile delivers exceptional client service and develops highly customized mobile solutions for all platforms, while achieving measurable results. With a diverse client list of some of North America’s best brands, including Rogers, Pizza Pizza, AIR MILES, Axe and Royal Le Page, they are the proud recipients of myriad awards, including the 15th annual Webby shopping award, “The Oscars of the Internet.”

Sitecore
www.sitecore.net

Sitecore redefines how organizations engage with customers online, powering experiences that sense and adapt to a customer’s needs to increase revenue and customer lifetime value and satisfaction. Sitecore was the first Web Content Management system (WCM) to incorporate marketing automation, intranet portal, e-commerce, Web optimization, social media and campaign management technologies into a cohesive, integrated open platform. Sitecore’s software makes it easy for businesses to identify, serve, engage and convert new customers online. Sitecore’s broad choice of capabilities enable marketing professionals, business stakeholders and information technology teams to rapidly implement, measure and manage successful websites and online business strategy. Its powerful development platform, integrated marketing automation tools and intuitive editing workspace enables successful websites of all types. Thousands of public and private organizations have created and manage over 32,000 dynamic websites with Sitecore including ATP World Tour, CA Technologies, Heineken, Microsoft, Omni Hotels, The Knot, Thomas Cook and Visa Europe.

Acquia, Inc.
AcuityAds Inc.
Adconion Direct
Addictive Mobility
AddMirror Canada Limited
AdParlor
AffiliateTraction Canada
Aimia
AOL Canada
APG Displays
Apption
Atum Corporation
Authorize.Net
Bizo, Inc
BNOTIONS
Boomerang Doc
Brafton
BrightRoll
Bubble Finder
Canada Post
Carbon60 Networks
Casale Media
Chango
City of Toronto
ClickTale
CMA
Communitech
comScore
Consumer Smart Media
CONVERS%ON
Cornerstone Group of Companies
DanTeb Enterprises
DataXu
Demac Media
Digital Media Zone
Elite Email
EQ ADS
Ernst & Young
ExactTarget, Inc.
EYEDEMAND
Globe and Mail
GoECart
HOVR.it
I Am Mpowered
IAB Canada
IBT Technologies
Iksula Online Solutions
Intela
Intema Solutions Inc
Intertainment Media Inc.
iQmetrix
Jasper Interactive Studios
Kira Talent
LBMA
Leadsift
Marketing Magazine
Marketwire
Metroland Media
Microsoft Advertising
Mobile Experience Company
Moneris Solutions
Moveable Online
Myplanet Digital
Numero Uno Web Solutions
Office of the Privacy Commissioner of Canada
Olive Media
Ominivex
OnBrand24
OpinionLab
Optimal Payments
OrderDynamics Corp.
OverAir
PayPal
Plastic Mobile
PostBeyond
Private Label Nutraceuticals
Reprise Media
Revenue Automation Inc.
Rocket Fuel
Rogers
Say Media
Scribble Technologies
Search Engine People
Shoutlet
Sitescout
SourceKnowledge
Sparksheet
Spently
StrikeIron
Takemetuit
TapTrack
TC Media
The Creative Group
The Exchange Lab
The Canadian Press
Thirdshelf
TouchBistro Inc.
Travel+Escape
TubeMogul
Unata
University of Waterloo Stratford Campus
Verold
Virtual Paper
Virtual Logistics Inc.
Vitual Next
wInfomart, a Division of PostMedia
Yelp
Yesmail Interactive
Zaptap
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