10 words to banish from your LinkedIn profile

You may have 'leadership' skills - but so does the rest of Canada

Are you a “creative” marketer? What about a “strategic” thinker? Or maybe you’re “driven,” “passionate” or “dedicated.”

At first glance, all these adjectives are useful. These qualities are what employers are looking for in new hires, but each of these words also carres the weight of over-use, rendering them nearly meaningless – at least according to LinkedIn.

The social network recently released its list of the top 10 overused buzzwords on LinkedIn profiles in Canada. The list serves as a warning: steer clear of these words if you want to stand out in the crowd.

Instead of over-used – and thus hollow – descriptors, LinkedIn recommends users fill their profiles with actual examples of business success. Instead of saying they have leadership skills, LinkedIn says users should show how they’ve been a leader, and provide the results to back up their claims.

Here’s the full list:

1. Leadership
2. Passionate
3. Motivated
4. Creative
5. Strategic
6. Dedicated
6. Extensive experience
8. Driven
9. Successful
10. Organizational

The company also released a slideshow presentation with tips for polishing up a profile and a series of comics by Marketoonist. Take a look.

Screen Shot 2016-01-29 at 10.18.13 AM

Screen Shot 2016-01-29 at 10.18.23 AM

Screen Shot 2016-01-29 at 10.18.28 AM

Screen Shot 2016-01-29 at 10.18.59 AM

Add a comment

You must be to comment.

Create a Commenting Account

JobZone News Articles

Haneen Davies helms Taxi 2 as agency leadership solidifies

Former Pepsico and Unilever brand manager quickly promoted within a year

On The Move: Changes at Twitter Canada, Shaftesbury, Provident

A weekly update of who's headed where in Canadian marketing and communications

IPG Mediabrands draws up a Blueprint with Facebook

Interpublic unit becomes the first agency to adopt training on a company-wide basis

The brand impact of workplace bullying

Experts say bad behaviour can influence recruiting, retention, reputation

Royal Roads University’s grad program tailored for marketers

Masters degree gives Canadian expat and branding agent a career boost

Sandbox adds to executive team with promotions, hires

Agency bumps Dave Rewak to VP and adds digital, media talent

District M enters Toronto with new office and VP

Emil Torma will run Montreal-based digital media company's latest location

Jack Russell’s feisty foray into a changing agency landscape

Former JWT staffers seek a more efficient way to serve big clients

Deane Code named VP at Zak Communications

PR vet tasked with oversee the agency's Montreal and Toronto offices