Carat Canada appoints Tankut Karahan president

The former MacLaren McCann VP is ready to expand the media shop's offering

Former MacLaren McCann Canada vice-president and general manager Tankut Karahan has been named president of Aegis Media Canada’s Carat Canada network. His appointment is effective immediately.

Tankut Karahan

Karahan will be responsible for strategy and growing Carat’s product offering and innovation. He will work closely with Carat Montreal president Ody Giroux to develop what the company described as a “diversified media solutions offer” across the country.

In a release, Karahan praised Carat’s “inspiring vision, performance driven-culture, strong values and a cutting-edge understanding of how media is redefining clients’ businesses.”

Announcing the appointment, Aegis Media Canada president Annette Warring called Karahan the “right president” for Carat’s market and brand.

“He understands the dynamics of successfully driving a global brand while leveraging local talent, resources and opportunities,” said Warring in a release. “I am very excited to have him guide Carat to even greater heights, to become the largest and most influential media agency in the country. [Karahan] has the right leadership, expertise and energy to ensure we continue growing and remain on top of our game.”

Karahan has more than 18 years of experience, working with several major clients including GM, The Coca-Cola Company, Nestlé, L’Oréal, Unilever, MasterCard, HSBC and Gillette.

In addition to MacLaren McCann, his professional career has also included stints with McCann Erickson Istanbul and Inchcape Retrans.

Media Articles

Vice Canada launching Quebec division

Company also opening a Canadian office of its in-house creative agency Virtue

Raptors’ game 4 sets ratings record for TSN

More than one-third of GTA residents watched Monday’s game

CBC unveils 2016-2017 broadcast and digital lineups

Public broadcaster adds an animated series, a daytime talk show and more

AmEx influencer campaign travels north of expectations

Social and acquisition teams band together for the company's latest campaign

Facebook to close desktop ad exchange

What comes next now that FB shifts focus from desktop to mobile ads?

The neuroscience that explains TV’s enduring appeal

Brainsights research shows size matters when it comes to ad format

Thinkingbox looks to grow globally with new funding

Vancouver-based digital production studio lands its first outside investor

CRTC calls hearing into skinny basic rollout

Hearing will determine if BDUs are adhering to regulator's plan to offer Canadians more choice

Mobile driving gains in time spent with media (Report)

Time spent with digital exceeds TV by nearly an hour each day