CBC Music and TD in tune on new music portal partnership

In the mood for a little music? How about some live Canadian music? Thanks to a new partnership between CBC Music and TD, music lovers will be able to access videos of live Canadian music performances, photos, music reviews and concert listings at TD Live Music. Housed on and curated by free digital music service […]

In the mood for a little music? How about some live Canadian music?

Thanks to a new partnership between CBC Music and TD, music lovers will be able to access videos of live Canadian music performances, photos, music reviews and concert listings at TD Live Music.

Housed on and curated by free digital music service CBCMusic.ca, the new music portal—accessible through CBCMusic.ca—features news that will be updated regularly.

The service’s launch is being promoted via a multiplatform advertising campaign that includes spots that started airing on CBC Television on Thursday and feature Canadian musicians such as Randy Bachman and The Arkells.

Two radio spots will also air on CBC Radio Two, and digital leaderboards will run on CBC.ca.

Media Articles

Facebook discloses error on instant articles

comScore finds that iPhone traffic went under-reported for approximately two months

Yahoo faces possible Canadian class action suit

$50-million filing made Friday over compromised user info

The List: Maxus Canada makes a winning change

How a new structure helped propel the media agency to 18% growth in 2016

The biggest stories in Canadian marketing: 2016

A look back at the most read and shared news items from MarketingMag.ca

Amazon brings its video streaming service to Canada

Prime members get access to 'Transparent', 'The Grand Tour' and more

How we can close advertising’s biggest gap

AOL's David Shing on how companies can bring more empathy to advertising

The List: Wattpad’s evolving influence

The first of our selections for the biggest newsmakers of 2016

The case for companies staying off social media

It takes real commitment and, for many, it's just not worth the trouble

KitchenAid’s gingerbread social spectacle

A social media strategy for the holiday season pops up in Toronto