All you need to know about Canada’s World Cup viewership

Which brands have had the most World Cup success on Twitter?

IPG Mediabrands has released this detailed infographic on Canadian’s TV viewership and social engagement with World Cup coverage. Check it out to see who’s getting the most tweets, when viewers are paying the most attention and which brands have had the most successful Twitter campaigns.

Mediabrands World Cup 2014 Group Stage Analysis FINAL

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