All you need to know about Canada’s World Cup viewership

Which brands have had the most World Cup success on Twitter?

IPG Mediabrands has released this detailed infographic on Canadian’s TV viewership and social engagement with World Cup coverage. Check it out to see who’s getting the most tweets, when viewers are paying the most attention and which brands have had the most successful Twitter campaigns.

Mediabrands World Cup 2014 Group Stage Analysis FINAL

Media Articles

Postmedia names Sid Lee agency of record

Win follows successful "Postmedia Reimagined" campaign

Corus Entertainment revenue up, adjusted earnings flat

Tough national advertising market adds pressure to revenue growth

Shaw profit beats estimates, but revenue doesn’t

Despite solid earnings, Shaw reports a drop in cable and satellite TV subscribers

The YouTubers CMOs need to meet

Four made-in-Canada YouTube channels brands should become acquainted with

Bell and Rogers in disagreement over NHL GamePlus mobile app

Canada's biggest media companies face off over access to NHL content

Fashion Magazine launches awards show

Inaugural event caps off annual World MasterCard Fashion Week

TVB disputes IAB’s ad spend figures

Television marketing body says numbers unfairly include digital spend on traditional media including broadcast and print

Rogers partners with Netflix on original series

Between starts filming in Toronto this fall

Corus partners with publishing platform Flink

Popular radio show will stream on the digital storytelling platform