Jones Media adds to senior management team

Andrea Fernandes is the newest addition to the sales team of Toronto’s Jones Media. Fernandes was most recently direction of national sales for The Globe and Mail, responsible for the national daily’s digital, newspaper and magazine sales. With Jones Media, she will be responsible for business development and evolution of its first-party data. Jones Media […]

Andrea Fernandes is the newest addition to the sales team of Toronto’s Jones Media.

Andrea Fernandes

Fernandes was most recently direction of national sales for The Globe and Mail, responsible for the national daily’s digital, newspaper and magazine sales. With Jones Media, she will be responsible for business development and evolution of its first-party data.

Jones Media partner Cathy Fernandes said in a release that the company is seeing “significant growth,” expanding its relationships with retailers and traditional online publishers.

Since launching in June 2013, Jones Media has expanded its display offering to more than nine million uniques per month, while a recent partnership with SpotXchange has pushed its monthly video audience to more than 18 million uniques.

The company also has more than three million monthly uniques on mobile.

Andrea Fernandes’ sales management experience includes roles at Rogers Media, CanWest Media Sales and TC Media, where she spent more than three years before moving to The Globe and Mail.

With TC, she managed national sales for its digital properties and oversaw the 360 Custom Solutions group, building out digital partnerships that took it from four million to 18 million monthly uniques.

Media Articles

Mona Networks takes mixed-use retail development mobile

New mobile network connects property management, office workers and retailers

Postmedia names Sid Lee agency of record

Win follows successful "Postmedia Reimagined" campaign

Corus Entertainment revenue up, adjusted earnings flat

Tough national advertising market adds pressure to revenue growth

Shaw profit beats estimates, but revenue doesn’t

Despite solid earnings, Shaw reports a drop in cable and satellite TV subscribers

The YouTubers CMOs need to meet

Four made-in-Canada YouTube channels brands should become acquainted with

Bell and Rogers in disagreement over NHL GamePlus mobile app

Canada's biggest media companies face off over access to NHL content

Fashion Magazine launches awards show

Inaugural event caps off annual World MasterCard Fashion Week

TVB disputes IAB’s ad spend figures

Television marketing body says numbers unfairly include digital spend on traditional media including broadcast and print

Rogers partners with Netflix on original series

Between starts filming in Toronto this fall