THE INFLUENCERS

Wilf Dinnick, former CNN correspondent and founding editor of the Toronto-based news site Openfile.ca. Wilf Dinnick is transforming the way news is created and consumed online with a more sophisticated version of citizen journalism. Stories are suggested by readers but reported on by professional journalists, and the emphasis is on local news. In an April […]

Wilf Dinnick, former CNN correspondent and founding editor of the Toronto-based news site Openfile.ca. Wilf Dinnick is transforming the way news is created and consumed online with a more sophisticated version of citizen journalism. Stories are suggested by readers but reported on by professional journalists, and the emphasis is on local news. In an April 12 blog post Dinnick wrote: “My biggest fear was that real journalism, stories that affect you and your community, would get lost as traditional news outlets scrambled to come up with a quick fix that would lure back their dwindling audiences.”

Sarah Prevette, founder and CEO of Sprouter.com Sarah Prevette is all about community. In 2009, the web entrepreneur launched Sprouter, an online tool that enables collaboration and networking between entrepreneurs, and prior to that built the tween pop culture community Upinion.com. She’s also the event coordinator of Twestival Toronto, which is part of a global grassroots social media fundraising initiative.

Julian Brass, founder of Notable TV. The word notable is defined as “noteworthy; a notable success.” It not only describes the online hub filled with video reports, blogs and photos covering business, fashion, culture and entertainment, but the calibre of followers the site hopes to attract. Since Julian Brass launched it in 2008, Notable TV has grown to a 25,000-member database made up of Toronto’s “hip, intelligent young professionals.”

Julien Smith, blogger and co-author of Trust Agents “You need to be liked, and you start becoming likable by being worthy of being liked,” writes Julien Smith in Trust Agents, which was named one of Amazon’s top 10 business and investing books of 2009. Co-written with Chris Brogan, Trust Agents explores how to tap into the power of social networks to build your brand’s influence, reputation, and, of course, profits.

David Gratton, founder of Work at Play and DEQQ, David Gratton is turning the way musicians interact with their fans on its ear with DEQQ, a branded, integrated platform that enables social media-savvy consumers to build “tribes” around their favourite musicians. Gratton’s digital firm Work at Play, which opened its doors in 1999, developed the online service that has been described as “Twitter on steroids.”

Media Articles

TV industry watchdog says ‘pick and pay’ model would hurt economy, cost jobs

Friends of Canadian broadcasting says $2.9 billion and 30,000 jobs on the line

.quebec domain name coming soon

Pre-registration for new online designation starts Sept. 2

Social Scanner: Fanta tries comedy on Vine

Plus Yo pitches brands and Wendy's goes local with its social marketing

NBA extends agreement with BBTV

New deal includes global content management and optimization

Out-of-home spending up 5.5% in first six months of 2014

Digital leads the way as advertisers look to reach always-on consumers

Vubble provides video content you didn’t know you needed

The insight behind the anti-preference algorithm

Jones Media opens Montreal office

Former Rogers sales exec Marieve Lemay to handle Eastern Canada sales

Scenic Tours hits the (air) waves with Bell Media

Luxury tour/river cruise operator will be showcased in daily weather reports on Canada AM, CTV Morning Live