Tracey Johnson moves to M2

A new director and client business partner arrives from SMG Canada

Tracey Johnson

Tracey Johnson has joined M2’s account team in the role of director, client business partner. She will be working with clients including Dairy Farmers of Canada and Strategic Milk Alliance.

Johnson was most recently with Starcom MediaVest Group Canada, which she joined in 2007 and where she held roles including connections director, director of print investments and strategy director. While at SMG, she had built strategic media plans for P&G.

Earlier in her career, Johnson had been a media manager at MPG Canada and a media planner/buyer at The Media Edge.

Part of the IPG Mediabrands network, M2 is a full-service media agency with clients such as Wendy’s Restaurants, GM Dealers Associations and RBC.

Media Articles

Shomi: The data

Streaming video service releases aggregated user info to mark one-year-anniversary

Twitter Canada announces new head of news and government

Former politican and journalist Jennifer Hollett takes over for Steve Ladurantaye

CRTC issues order for simsub removal

Regulator says no new evidence to suggest broadcasters can't benefit from ad sales

Rio Games attract 32.1 million Canadians

Men's 200m final the most-watched event

CNN launches Canadian sales effort

News company's long-time ad sales partner Adspace Sales opens Toronto office

Radio revenues fell slightly in 2015: StatsCan

It is the second straight year of decline, though the sector remains relatively stable

Starcom hires Mike Rumble to oversee new integrated team

New unit expected to oversee the agency's recently defended TD Bank Group account

Bell extends its Olympic sponsorship through 2024

The extension comes as CBC finishes its well-rated coverage of the Rio Games