Content is useless without purpose, context and utility.

Unfortunately, marketers have been running blindly into the content game, blowing budgets and resources not on quality, but quantity that clutters more than connects.

Marketing magazine’s inaugural Branded Content Conference distills the powerful potential of storytelling with a lineup of some of today’s top brand storytellers, effective content case studies and exclusive Canadian custom content research.

With a sharp focus on how to develop brand narrative that is clear, authentic and useful to audiences, Content in Context will cut through the recent storytelling froth and supercharge your content strategy and its resonance with audiences.



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