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Why we said no to Do Not Track (Column)

Users should be given more control, but current proposal has too many flaws

Yahoo expands mobile toolkit with acquisition of Flurry

Startup is the latest in a wave of smaller acquisitions

Self-serve vs. Managed: Should a tech partner run your campaign?

As brands and agencies demand more transparency of their tech partners and look to cut costs, the software-as-a-service model is starting to make a lot of sense

Reaching a digital audience in a multi-device world

SPONSORED POST: Shannan LaMorre, VP Olive Elite+, shares insights

Apple turns to IBM for help in selling to corporate customers

Apple wants a better understanding of biz customers while IBM expects access to broader marketplace

Follow the Data

SPONSORED CONTENT: Exchange Lab's Roberta Houle shares insights on campaign tactics

30 brands volunteer for ANA sting operation

Association of National Advertisers teams up with ad security specialists White Ops to produce benchmark report on cyber crooks and fraudsters

Time to talk about rebates in programmatic

Programmatic trading has made auditing rebates a complicated affair