Mobile Integrated Systems names Capital C AOR
January 21, 2013 | Jeromy Lloyd | Comments
Capital C has been named agency of record for Mobile Integrated Systems and has been tasked with the development of global campaigns for two key products.
Mobile Integrated Systems designs mobile transaction and software products tailored to specific industries such as finance, lotteries and telecommunication. Capital C will focus on the Mobilotto and Stealth Analytics products.
“Innovation is the lifeblood of any business and [Mobile Integrated] has developed two breakthrough software solutions. One uses mobile technology with the potential to put any lottery within arms reach of desire while the other truly revolutionizes online trading,” said Tony Chapman, Capital C’s CEO. “As a creative agency, you couldn’t ask for more to shape your strategies and creative work.”
“The Capital C branding team captured the power and potential of both our technology solutions to develop brilliant launch campaigns that will engage our target audience in the channels they live, work and trade,” said Murray Simser, CEO of Mobile Integrated Systems, in a release.”