St. Bernadine launches Long Table Distillery
February 22, 2013 | Alicia Androich | Comments
Saint Bernadine Mission Communications is helping a Vancouver micro distillery make big noise about its launch.
The Vancouver-based communications agency recently helped Long Table Distillery open its downtown location—complete with tasting room—to the public, as well as launch two products: Texada Vodka and London Dry style Gin.
St. Bernadine handled branding, packaging and digital duties.
Agency partner David Walker said in a release that the inspiration for the brand identity came from a 14-foot reclaimed wood table made from a local Sequoia Redwood that Long Table Distillery founder and distiller Charles Tremewen finished himself.
The table is the focal point of the tasting room, and is a nod to the local community meant to foster a sense of community around the establishment.
“Their focus on handcrafted, small-batch, and local is really captivating for people,” said Walker.
Long Table Distillery’s products are now available to the public in addition to wholesale accounts through its tasting room. It aims to sell its products through the BC Liquor Distribution Branch this spring.
With a background in advertising, branding, digital and graphic design, St. Bernadine has also worked with other spirit, wine and beer brands, including Original 16, Mahony & Sons and Great Western Brewing Company.