Restaurant chain Freshii has partnered with Notable TV, an online entertainment and lifestyle hub for young professionals, for a contest that rewards Toronto-based entrants the chance to eat at the restaurant free for one week.

To enter, Torontonians must create their own recipe using Freshii’s assemble-your-own menu at NotableTV.com/Freshii {www.notabletv.com/freshii/}. A side bar calculates the nutritional facts for the entrant’s meal with each selection.

The submission is uploaded to a recipe page where Notable members can vote for their favourite creation of the week. The selection with the most votes wins. The contest is open for 16 weeks.

The site’s founder and CEO Julian Brass said eating healthy is particularly important to the Notable TV audience who are constantly on the go.

Notable TV is promoting the contest through its Facebook and Twitter pages, and with e-blasts to its 25,000-member database. Freshii is using in-store signage to drive customers to the site.