CBC can’t ‘be all things to all people’: Lacroix

June 07, 2012  |  Canadian Press  |  Comments

The president of the beleaguered CBC says the public broadcaster cannot “be all things to all people.”

Hubert Lacroix, president and CEO of CBC/Radio-Canada, said expected cuts to staff and services will have “a significant impact.” He outlined upcoming austerity measures in a speech today to the Economic Club of Canada in Toronto.

They include plans to sell the specialty channel Bold, reduce news, sports and music programming, and shift shortwave broadcasts of its international radio service entirely to the web.

It was Lacroix’s first public address since announcing severe cuts to cope with reduced federal funding.

Earlier this year, the federal government said it was slashing about 10% of CBC’s subsidies over the next three years, amounting to about $115 million.

The broadcaster then said it would have to add advertisements to CBC Radio 2 and shave 175 hours of original programming from its TV schedule, including Battle of the Blades, Redemption Inc. and Being Erica.

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