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	<title>Marketing Magazine &#187; Media News</title>
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		<title>Rogers reports higher Q4 profits in competitive period</title>
		<link>http://www.marketingmag.ca/news/media-news/rogers-reports-higher-q4-profits-in-competitive-period-46799</link>
		<comments>http://www.marketingmag.ca/news/media-news/rogers-reports-higher-q4-profits-in-competitive-period-46799#comments</comments>
		<pubDate>Wed, 22 Feb 2012 19:02:31 +0000</pubDate>
		<dc:creator>Canadian Press</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Nadir Mohamed]]></category>
		<category><![CDATA[Rogers]]></category>

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		<description><![CDATA[Rogers Communications Inc. hiked its dividend 11% Wednesday after reporting higher fourth-quarter profits during what the telecom giant described as an intensely competitive time in the industry. &#8220;The results clearly reflect the strength of our asset mix as well as what we see as a continuation of an extremely competitive period in the market,&#8221; president [...]]]></description>
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		<title>Pierre Juneau, ex-CBC president, dies at 89</title>
		<link>http://www.marketingmag.ca/news/media-news/pierre-juneau-ex-cbc-president-dies-at-89-46806</link>
		<comments>http://www.marketingmag.ca/news/media-news/pierre-juneau-ex-cbc-president-dies-at-89-46806#comments</comments>
		<pubDate>Wed, 22 Feb 2012 18:53:01 +0000</pubDate>
		<dc:creator>Canadian Press</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[CBC]]></category>
		<category><![CDATA[CRTC]]></category>
		<category><![CDATA[pierre juneau]]></category>

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		<description><![CDATA[The man who had the Juno awards named after him after a career spent championing Canadian performers as head of the CRTC and CBC has died. Pierre Juneau, who was 89, was remembered fondly Tuesday by his successors at the institutions he helped shape. &#8220;We join Canadians in celebrating his legacy as the architect of [...]]]></description>
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		<title>Print advocates look to impossible futures</title>
		<link>http://www.marketingmag.ca/news/media-news/print-advocates-look-to-impossible-futures-46856</link>
		<comments>http://www.marketingmag.ca/news/media-news/print-advocates-look-to-impossible-futures-46856#comments</comments>
		<pubDate>Wed, 22 Feb 2012 11:43:18 +0000</pubDate>
		<dc:creator>Evra Taylor</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Alexandre Gadoua]]></category>
		<category><![CDATA[quebec institute of graphic communications]]></category>
		<category><![CDATA[Taxi Montreal]]></category>
		<category><![CDATA[TC Media]]></category>

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		<description><![CDATA[A new ad campaign for the Quebec Institute of Graphic Communications by Taxi Montreal invites readers to imagine a world without printing – and to realize how implausible that would be. The Institute aims to recruit Quebec youth by highlighting the pervasiveness of the printing industry, in the hope of attracting the next generation of [...]]]></description>
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		<title>Cue Digital Media grows again with Cue Video</title>
		<link>http://www.marketingmag.ca/uncategorized/cue-digital-media-grows-again-with-cue-video-46716</link>
		<comments>http://www.marketingmag.ca/uncategorized/cue-digital-media-grows-again-with-cue-video-46716#comments</comments>
		<pubDate>Wed, 22 Feb 2012 11:30:53 +0000</pubDate>
		<dc:creator>Matt Semansky</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Media News]]></category>
		<category><![CDATA[Cue]]></category>
		<category><![CDATA[David U.K.]]></category>
		<category><![CDATA[Digital Broadcasting Group]]></category>
		<category><![CDATA[Double Fusion]]></category>

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		<description><![CDATA[Cue Digital Media has launched Cue Video, a new division that will represent U.S.-based video content creator and aggregator Digital Broadcasting Group (DBG) in the Canadian market. The partnership gives Cue Video exclusive rights to market DGB’s online video inventory, which includes pre-roll and in-banner video, to Canadian agencies and advertisers. According to David U.K., [...]]]></description>
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		<title>T.O.night forgoes cover wrap for Blue Jays campaign</title>
		<link>http://www.marketingmag.ca/news/media-news/t-o-night-forgoes-cover-wrap-for-blue-jays-campaign-46741</link>
		<comments>http://www.marketingmag.ca/news/media-news/t-o-night-forgoes-cover-wrap-for-blue-jays-campaign-46741#comments</comments>
		<pubDate>Wed, 22 Feb 2012 11:30:53 +0000</pubDate>
		<dc:creator>Evra Taylor</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Blue Jays]]></category>
		<category><![CDATA[John Cameron]]></category>
		<category><![CDATA[OMD]]></category>
		<category><![CDATA[t.o.night]]></category>

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		<description><![CDATA[Toronto media agency OMD and the independently owned free commuter newspaper T.O.night partnered to create a Blue Jays campaign that probably caused more than one fan to do a double take. To let Torontonians know that tickets for the 2012 Blue Jays baseball season are now available, T.O.night ran flex form tickets over front-page copy [...]]]></description>
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		<title>Social Media Week: Facebook&#8217;s fantastic and fugly offerings</title>
		<link>http://www.marketingmag.ca/news/media-news/social-media-week-facebooks-fantastic-and-fugly-offerings-46634</link>
		<comments>http://www.marketingmag.ca/news/media-news/social-media-week-facebooks-fantastic-and-fugly-offerings-46634#comments</comments>
		<pubDate>Tue, 21 Feb 2012 19:40:57 +0000</pubDate>
		<dc:creator>Alicia Androich</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[FanCrank]]></category>
		<category><![CDATA[Lyon Lee]]></category>

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		<description><![CDATA[If there were a reality show to see who could give the quickest, most useful presentation on great Facebook marketing, Lyon Lee would Boston Rob the hell out of it. During Social Media Week&#8217;s “Advanced Facebook Marketing” session, Lee, the co-founder of Toronto-based FanCrank, gave a talk in under an hour that covered how to [...]]]></description>
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		<title>Video: Dollars or sense in social media ROI</title>
		<link>http://www.marketingmag.ca/news/media-news/video-making-dollars-and-cents-of-social-media-roi-46611</link>
		<comments>http://www.marketingmag.ca/news/media-news/video-making-dollars-and-cents-of-social-media-roi-46611#comments</comments>
		<pubDate>Tue, 21 Feb 2012 19:00:28 +0000</pubDate>
		<dc:creator>Kristin  Laird</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Critical Mass]]></category>
		<category><![CDATA[Scot Wheeler]]></category>
		<category><![CDATA[Social Media Week Toronto]]></category>

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		<description><![CDATA[When it comes to social media ROI, too many marketers focus on the bottom line. That&#8217;s what Scot Wheeler, marketing science director at Critical Mass , told attendees during Social Media Week in Toronto. Instead, they should measure the value of social media in terms of engagement, retention and awareness levels. Wheeler offered a few [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>MarketingMag.ca&#8217;s most read stories</title>
		<link>http://www.marketingmag.ca/news/agency-news/marketingmag-cas-most-read-stories-2-46620</link>
		<comments>http://www.marketingmag.ca/news/agency-news/marketingmag-cas-most-read-stories-2-46620#comments</comments>
		<pubDate>Tue, 21 Feb 2012 16:23:04 +0000</pubDate>
		<dc:creator>jeromy.lloyd@rci.rogers.com</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[Marketer News]]></category>
		<category><![CDATA[Media News]]></category>

		<guid isPermaLink="false">http://www.marketingmag.ca/?p=46620</guid>
		<description><![CDATA[CIRQUE DU SOLEIL BUYS STAKE IN SID LEE Someone once said that Montreal-based Sid Lee was the Cirque Du Soleil of Canadian marketing agencies. Now that’s literally true. COLUMN: YOU ARE 18 TO 34 They’ve studied you hard. You are their most misunderstood demographic. You’re the age group that claims to prefer socialism to capitalism. [...]]]></description>
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		<title>CBS mulling Netflix production deal</title>
		<link>http://www.marketingmag.ca/news/media-news/cbs-mulling-netflix-production-deal-46549</link>
		<comments>http://www.marketingmag.ca/news/media-news/cbs-mulling-netflix-production-deal-46549#comments</comments>
		<pubDate>Thu, 16 Feb 2012 18:15:18 +0000</pubDate>
		<dc:creator>Jeanine Poggi for Advertising Age</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Les Moonves]]></category>
		<category><![CDATA[Netflix]]></category>

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		<description><![CDATA[American television network CBS has said it may start producing content for Netflix. &#8220;When you look at the Netflixes of the world and the Amazons of the world doing new production, we welcome that,&#8221; CBS CEO Les Moonves told analysts during an earnings call. &#8220;We are talking to Netflix about a potential deal to produce [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Remi Marcoux steps down as Transcontinental chair, replaced by daughter Isabelle</title>
		<link>http://www.marketingmag.ca/news/media-news/remi-marcoux-steps-down-as-transcontinental-chair-replaced-by-daughter-isabelle-46544</link>
		<comments>http://www.marketingmag.ca/news/media-news/remi-marcoux-steps-down-as-transcontinental-chair-replaced-by-daughter-isabelle-46544#comments</comments>
		<pubDate>Thu, 16 Feb 2012 17:46:01 +0000</pubDate>
		<dc:creator>Canadian Press</dc:creator>
				<category><![CDATA[Media News]]></category>
		<category><![CDATA[Isabelle Marcoux]]></category>
		<category><![CDATA[Remi Marcoux]]></category>
		<category><![CDATA[Transcontinental]]></category>

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		<description><![CDATA[Remi Marcoux has stepped down as chairman of printer and media company Transcontinental, handing the position over to his daughter Isabelle Marcoux. Remi Marcoux announced last September he would step down from the top position of the board but remain a director at Transcontinental. Isabelle Marcoux, who has been vice-chairwoman of the Montreal-based company since [...]]]></description>
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