Marketingmagazine.com http://www.marketingmag.ca Marketingmagazine.ca - en_news_pr 300 Wed, 03 Mar 2010 08:21:18 CTV and Becel react to Polley's rebuke http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100302_171155_1920 en_news_pr Jeromy Lloyd 20100302_171155_1920 Tue, 02 Mar 2010 18:13:39 Worried about appearing anti-gay, NCAA pulls Focus on the Family ad http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100224_173441_10020 en_news_pr Associated Press 20100224_173441_10020 Thu, 25 Feb 2010 08:00:01 Toyota Canada launches campaign to distance itself from U.S. problems http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100223_145754_8324 en_news_pr Canadian Press 20100223_145754_8324 Tue, 23 Feb 2010 15:59:50 Urban Barn plays house for the Olympics http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100222_143438_4684 en_news_pr Eve Lazarus 20100222_143438_4684 Mon, 22 Feb 2010 15:36:35 CTC hopes media outreach will bring Olympic afterglow http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100205_170437_10304 en_news_pr Eve Lazarus 20100205_170437_10304 Mon, 08 Feb 2010 08:30:00 Gerber singled out for too much salt http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100202_183131_1536 en_news_pr Canadian Press 20100202_183131_1536 Wed, 03 Feb 2010 08:05:00 New Nike NBA ad alludes to guns http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100129_165218_4604 en_news_pr Associated Press 20100129_165218_4604 Mon, 01 Feb 2010 08:05:00 Joe Chidley joins Veritas http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100127_171731_7760 en_news_pr Jeromy Lloyd 20100127_171731_7760 Thu, 28 Jan 2010 08:10:01 AMC looks to leverage Obama billboard controversy http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100126_164450_9884 en_news_pr Associated Press 20100126_164450_9884 Tue, 26 Jan 2010 18:18:47 High Road and iStudio combine forces http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100115_164504_9480 en_news_pr Jeromy Lloyd 20100115_164504_9480 Mon, 18 Jan 2010 08:05:01 Liberal ads challenge PM for closing Parliament http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100111_144654_5820 en_news_pr Canadian Press 20100111_144654_5820 Mon, 11 Jan 2010 15:49:02 President becomes unwitting pitchman for Weatherproof http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100106_172004_9860 en_news_pr Associated Press 20100106_172004_9860 Thu, 07 Jan 2010 10:25:58 Stampede accused of sexist, homophobic market research http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100106_143104_5704 en_news_pr Canadian Press 20100106_143104_5704 Wed, 06 Jan 2010 15:33:01 Michelle Obama doesn't wear fur, but didn't OK PETA ad http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100106_142017_9772 en_news_pr Associated Press with files from Marketing staff 20100106_142017_9772 Wed, 06 Jan 2010 15:25:21 AT&T latest to drop Tiger http://www.marketingmag.ca/english/news/pr/article.jsp?content=20100104_145026_7324 en_news_pr Associated Press 20100104_145026_7324 Mon, 04 Jan 2010 15:52:17 Article not found http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20091211_150254_8288 en_news_pr 20091211_150254_8288 Mon, 14 Dec 2009 16:28:03 PGA's TV negotiations will feel Tiger effect http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091214_150245_8520 en_news_pr Associated Press 20091214_150245_8520 Mon, 14 Dec 2009 16:05:13 Gatorade says scandal not behind end of Tiger Woods drink http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091209_150330_9116 en_news_pr Associated Press 20091209_150330_9116 Wed, 09 Dec 2009 16:05:17 Will sponsors stick with Tiger? http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091203_171614_4300 en_news_pr Associated Press with files from Kristin Laird 20091203_171614_4300 Fri, 04 Dec 2009 08:25:00 Virgin acts quickly to YouTube complaint about worm abuse http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091201_151411_7064 en_news_pr Jeromy Lloyd 20091201_151411_7064 Tue, 01 Dec 2009 16:16:54 Second Opinion rebrands as Weigh House http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091126_171052_1352 en_news_pr Kristin Laird 20091126_171052_1352 Fri, 27 Nov 2009 08:00:00 B.C., Alta. could get tourism boost from UN stamp of approval http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091123_171616_6680 en_news_pr Canadian Press 20091123_171616_6680 Tue, 24 Nov 2009 08:05:00 Canadians ready for HD Olympics, Panasonic happy to oblige http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091121_162048_5492 en_news_pr Kristin Laird 20091121_162048_5492 Mon, 23 Nov 2009 08:22:00 ICA hires The Siren Group for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091118_171137_10512 en_news_pr Kristin Laird 20091118_171137_10512 Thu, 19 Nov 2009 08:00:00 Stellar media coverage for clown trip to space http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091116_141654_6232 en_news_pr Canadian Press 20091116_141654_6232 Mon, 16 Nov 2009 15:20:40 NFL to scuttle Captain’s guerrilla ad campaign http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091113_180543_11536 en_news_pr Associated Press 20091113_180543_11536 Mon, 16 Nov 2009 08:15:00 Skyline hires NKPR for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091109_171252_1520 en_news_pr Kristin Laird 20091109_171252_1520 Tue, 10 Nov 2009 08:00:00 Alberta H1N1 flu shot ads incorrect http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091105_142953_11664 en_news_pr Canadian Press 20091105_142953_11664 Thu, 05 Nov 2009 15:31:31 NB Power deal triggers PR battle in New Brunswick http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091103_143520_8916 en_news_pr Canadian Press 20091103_143520_8916 Tue, 03 Nov 2009 15:37:06 Canadian cattlemen back up McDonald’s beef claim http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091102_170513_472 en_news_pr Canadian Press with files from Marketing 20091102_170513_472 Tue, 03 Nov 2009 08:05:01 Hyundai hopes for hit-and-run PR hit http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091030_164721_12032 en_news_pr Kristin Laird 20091030_164721_12032 Mon, 02 Nov 2009 08:15:00 Ad students ask for global change http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091030_142512_8708 en_news_pr Jeromy Lloyd 20091030_142512_8708 Fri, 30 Oct 2009 14:33:33 Ottawa plans swine-flu shot campaign http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091026_141838_7072 en_news_pr Canadian Press 20091026_141838_7072 Mon, 26 Oct 2009 14:20:19 Andross reaches the apex of Apex http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091023_165041_6548 en_news_pr Kristin Laird 20091023_165041_6548 Mon, 26 Oct 2009 07:10:00 Pepsi removes pickup app from the “score”-board http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091022_170408_10144 en_news_pr Associated Press 20091022_170408_10144 Fri, 23 Oct 2009 07:10:01 Zellers caught in Halloween flag flap http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091022_144312_2540 en_news_pr Canadian Press 20091022_144312_2540 Thu, 22 Oct 2009 14:45:18 Door knob replacement effort equals stimulus http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091019_170518_9448 en_news_pr Canadian Press 20091019_170518_9448 Tue, 20 Oct 2009 07:05:00 Colorado seeks ‘snow virgins’ for tourism promo http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091013_162206_7236 en_news_pr Associated Press 20091013_162206_7236 Wed, 14 Oct 2009 07:00:00 Quebec election chief using satire to encourage voting http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091013_151409_4952 en_news_pr Canadian Press 20091013_151409_4952 Tue, 13 Oct 2009 15:17:22 NS Gaming Corp. responds to anti-gambling complaints http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091008_141915_8576 en_news_pr Kristin Laird 20091008_141915_8576 Thu, 08 Oct 2009 15:31:48 Hotel chain find new PR Paradigm http://www.marketingmag.ca/english/news/pr/article.jsp?content=20091007_163912_6888 en_news_pr Jeromy Lloyd 20091007_163912_6888 Thu, 08 Oct 2009 07:00:00 PR shop Faulhaber grows into new space http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090928_165256_2812 en_news_pr Jeromy Lloyd 20090928_165256_2812 Tue, 29 Sep 2009 07:00:00 Sylvan hires Paradigm for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090924_171855_7084 en_news_pr Kristin Laird 20090924_171855_7084 Fri, 25 Sep 2009 16:25:54 Danish tourist ad pulled over complaints http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090915_142730_12228 en_news_pr Associated Press 20090915_142730_12228 Tue, 15 Sep 2009 14:30:06 ING Direct plans a day in the park http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090914_181557_7240 en_news_pr Russ Martin 20090914_181557_7240 Tue, 15 Sep 2009 10:14:37 Atlantic premiers campaigning for healthy living http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090914_180710_7448 en_news_pr Canadian Press 20090914_180710_7448 Tue, 15 Sep 2009 07:00:01 Sharp win for Hill & Knowlton http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090910_170537_9716 en_news_pr Kristin Laird 20090910_170537_9716 Fri, 11 Sep 2009 15:59:36 Protest mounts against TIFF over Tel Aviv spotlight http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090903_173250_13308 en_news_pr Canadian Press 20090903_173250_13308 Fri, 04 Sep 2009 07:20:00 Body Shop takes on child trafficking http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090730_150840_8128 en_news_pr Jeromy Lloyd 20090730_150840_8128 Thu, 30 Jul 2009 15:10:19 TD Canada Trust site to help financially stressed http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090723_143926_8152 en_news_pr Russ Martin 20090723_143926_8152 Thu, 23 Jul 2009 14:42:14 Tag wins with PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090716_170904_7948 en_news_pr Norma Ramage 20090716_170904_7948 Fri, 17 Jul 2009 09:49:14 ParticipAction and Sun Life go on tour to promote fitness http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090715_165603_8076 en_news_pr Russ Martin 20090715_165603_8076 Thu, 16 Jul 2009 07:00:01 Absolut taps Canadian artist for summer promo http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090715_150746_6316 en_news_pr Russ Martin 20090715_150746_6316 Wed, 15 Jul 2009 15:12:40 Edelman goes a new way with Conway http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090708_170129_8296 en_news_pr Matt Semansky 20090708_170129_8296 Wed, 08 Jul 2009 17:03:31 Harveys (hand)bags The Siren Group http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090706_181506_2096 en_news_pr Kristin Laird 20090706_181506_2096 Mon, 06 Jul 2009 18:17:41 Zoocasa.com hires LexPR for public relations http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090705_180445_9236 en_news_pr Kristin Laird 20090705_180445_9236 Sun, 05 Jul 2009 18:06:56 Media Profile walks the marketing investment talk with new branding initiative http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090612_145216_840 en_news_pr Matt Semansky 20090612_145216_840 Fri, 12 Jun 2009 15:25:05 Social media transforming communications, inside and out http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090603_152400_8028 en_news_pr Jeromy Lloyd 20090603_152400_8028 Wed, 03 Jun 2009 15:29:34 Siren Group hired by Healthwinds http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090520_144254_7832 en_news_pr Kristin Laird 20090520_144254_7832 Wed, 20 May 2009 14:45:01 Mott’s pushes to make Caesar Canada’s drink http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090515_144506_9556 en_news_pr Russ Martin 20090515_144506_9556 Fri, 15 May 2009 18:05:48 Creally named High Road president http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090514_174459_812 en_news_pr Jeromy Lloyd 20090514_174459_812 Thu, 14 May 2009 17:46:59 Nutella launches Better Breakfast Challenge http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090512_173532_9460 en_news_pr Russ Martin 20090512_173532_9460 Wed, 13 May 2009 11:42:19 Kraft and TSN celebrating across the country http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090506_175120_7628 en_news_pr Russ Martin 20090506_175120_7628 Thu, 07 May 2009 10:33:09 Big Ovations for Strategic Objectives and DDB http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090420_145114_5016 en_news_pr Jeromy Lloyd 20090420_145114_5016 Mon, 20 Apr 2009 15:34:05 VANOC not ‘socially inclusive’ enough: report http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090420_143926_6196 en_news_pr Canadian Press 20090420_143926_6196 Mon, 20 Apr 2009 14:41:07 Truth Well Told http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090408_095151_7052 en_news_pr Richard Edelman, the New York-based president and CEO of international PR firm Edelman, talked to Matt Semansky about his views on the global economy and the growing influence of PR in marketing campaigns Matt Semansky 20090408_095151_7052 Wed, 08 Apr 2009 09:58:05 After ugly National Geographic exposé, Alberta wins environmental award http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090324_141928_1304 en_news_pr Canadian Press 20090324_141928_1304 Tue, 24 Mar 2009 15:08:42 Communications Group hired by Yad Vashem for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090319_171343_1888 en_news_pr Kristin Laird 20090319_171343_1888 Thu, 19 Mar 2009 17:15:02 LexPR gets reel to win Warner PR account http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090313_171004_10176 en_news_pr Kristin Laird 20090313_171004_10176 Fri, 13 Mar 2009 17:17:33 More Godless advertising http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090306_141532_6892 en_news_pr Canadian Press 20090306_141532_6892 Fri, 06 Mar 2009 15:23:55 Australia’s ‘Best Job’ contest gets worldwide PR payoff http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090305_181646_624 en_news_pr Associated Press 20090305_181646_624 Fri, 06 Mar 2009 14:06:12 In Canada, we trust, according to Edelman survey http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090226_172226_2812 en_news_pr Matt Semansky 20090226_172226_2812 Thu, 26 Feb 2009 18:24:33 Algonquin Power hires Pilot for rebranding http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090224_172638_2460 en_news_pr Kristin Laird 20090224_172638_2460 Tue, 24 Feb 2009 18:28:21 Apex to spread the word on George Brown http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090217_172240_14796 en_news_pr Kristin Laird 20090217_172240_14796 Tue, 17 Feb 2009 18:24:05 En pointe for breast cancer research http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090123_143948_47032 en_news_pr Kristin Laird 20090123_143948_47032 Fri, 23 Jan 2009 15:42:39 Weston wins PR award http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090114_151159_37236 en_news_pr Kristin Laird 20090114_151159_37236 Wed, 14 Jan 2009 16:13:29 Breakaway Tours hires Torchia to mark 25th http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090106_165554_32292 en_news_pr Kristin Laird 20090106_165554_32292 Tue, 06 Jan 2009 17:57:12 Environics opens sustainability practice http://www.marketingmag.ca/english/news/pr/article.jsp?content=20090106_165144_32288 en_news_pr Kristin Laird 20090106_165144_32288 Tue, 06 Jan 2009 17:53:28 Maple Leaf begins new PR campaign for Christmas http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081215_141354_15252 en_news_pr Canadian Press 20081215_141354_15252 Mon, 15 Dec 2008 15:15:36 Wal-Mart worker killed in shopper stampede http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081128_151152_15120 en_news_pr Associated Press 20081128_151152_15120 Fri, 28 Nov 2008 16:13:27 Automakers hope to make better impression on next trip to Washington http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081124_143728_6060 en_news_pr Associated Press 20081124_143728_6060 Mon, 24 Nov 2008 15:39:37 Maple Leaf expects its brand to be fully recovered in 12 months http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081029_172408_18304 en_news_pr Canadian Press 20081029_172408_18304 Tue, 11 Nov 2008 01:54:07 Wal-Mart shuts unionized Que. auto centre http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081016_170649_22952 en_news_pr Canadian Press 20081016_170649_22952 Thu, 16 Oct 2008 17:08:42 Agent of fortune http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20081007_171152_15064 en_news_pr Brilliantly cheesy marketing helped turn Toronto's Brad Lamb into the "condo king." Now he and his fellow real estate agents are turning to the web to sell Canadians on multi-million dollar developments Wing Sze Tang 20081007_171152_15064 Wed, 08 Oct 2008 12:31:21 Pass the mike http://www.marketingmag.ca/english/news/pr/article.jsp?content=20081007_112717_14056 en_news_pr PR experts and consultants get a chance to speak with their own voices in a Marketing roundtable discussion 20081007_112717_14056 Wed, 08 Oct 2008 11:28:37 Balsillie, Lazaridis and John McCain? http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080916_145400_30676 en_news_pr Associated Press 20080916_145400_30676 Tue, 16 Sep 2008 14:56:48 NDP French ad compares Harper to Bush http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080912_145209_17924 en_news_pr Brian Dunn 20080912_145209_17924 Fri, 12 Sep 2008 16:26:12 Obama ad mocks McCain’s lack of computer skills http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080912_144402_26116 en_news_pr Associated Press 20080912_144402_26116 Fri, 12 Sep 2008 14:45:40 Retailers take on Visa, MasterCard over fees http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080911_145000_22832 en_news_pr Canadian Press 20080911_145000_22832 Thu, 11 Sep 2008 14:53:07 KFC ramps up security for secret recipe http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080909_192646_37620 en_news_pr Associated Press 20080909_192646_37620 Tue, 09 Sep 2008 19:28:34 LPGA gets out of language policy hazard http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080905_151017_35040 en_news_pr Associated Press 20080905_151017_35040 Fri, 05 Sep 2008 15:11:34 TD hires Hillier for leader training and PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080903_172743_17304 en_news_pr Canadian Press 20080903_172743_17304 Wed, 03 Sep 2008 17:30:18 Star power lures brands to IT Lounge at TIFF http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080902_161754_37728 en_news_pr Kristin Laird 20080902_161754_37728 Tue, 02 Sep 2008 16:21:20 Zoom grounding creates a PR wave http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080829_141337_36408 en_news_pr Russ Martin 20080829_141337_36408 Fri, 29 Aug 2008 14:15:03 Maple Leaf brand should rebound in months: experts http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080826_170414_31584 en_news_pr Canadian Press 20080826_170414_31584 Wed, 27 Aug 2008 06:35:01 Recall could cost Maple Leaf $20 million http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080825_145113_32664 en_news_pr Canadian Press 20080825_145113_32664 Mon, 25 Aug 2008 14:53:00 Carlsberg apologizes to upset Liverpool fans http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080815_171956_18880 en_news_pr Associated Press 20080815_171956_18880 Fri, 15 Aug 2008 17:21:19 Survey Says! http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080814_111158_19748 en_news_pr Consumer research is great for finding out what customers think.But it can also get the media (and people) talking about your brand Lisa Hannam 20080814_111158_19748 Thu, 14 Aug 2008 12:05:09 H&K adds senior talent to team http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080813_171355_20428 en_news_pr Kristin Laird 20080813_171355_20428 Wed, 13 Aug 2008 17:15:29 Olympic Training http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080813_153932_20188 en_news_pr Athletes are preparing for the Games and the press Kristen Kent 20080813_153932_20188 Wed, 13 Aug 2008 16:22:26 Britney records ads for MTV awards http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080812_165418_16280 en_news_pr Associated Press 20080812_165418_16280 Tue, 12 Aug 2008 16:55:53 Newsstand mag sales drop 6.3% in U.S. http://www.marketingmag.ca/english/news/media/article.jsp?content=20080811_143112_17528 en_news_pr Associated Press 20080811_143112_17528 Mon, 11 Aug 2008 14:33:13 Obama responds with celebrity ad of his own http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080811_142618_18132 en_news_pr Associated Press 20080811_142618_18132 Mon, 11 Aug 2008 14:30:36 PETA tries to evoke Greyhound murder in ad http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080807_145413_12464 en_news_pr Canadian Press 20080807_145413_12464 Thu, 07 Aug 2008 15:02:24 Hooters ‘staff meeting’ is a real stretch http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080728_181135_3040 en_news_pr Canadian Press 20080728_181135_3040 Mon, 28 Jul 2008 18:13:02 Glacéau makes Canadian entrance http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080724_174150_6164 en_news_pr Brian Dunn 20080724_174150_6164 Thu, 24 Jul 2008 17:48:39 Radio revenue grows in 2007 http://www.marketingmag.ca/english/news/media/article.jsp?content=20080723_171458_9892 en_news_pr Matt Semansky 20080723_171458_9892 Wed, 23 Jul 2008 17:29:07 Bloomberg, Gates team up to stop smoking http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080723_170948_7448 en_news_pr Associated Press 20080723_170948_7448 Wed, 23 Jul 2008 17:28:12 Harris named president at Weber Shandwick http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080722_174403_8724 en_news_pr Kristin Laird 20080722_174403_8724 Wed, 23 Jul 2008 11:07:37 18 shops make Ont. gov’t PR list http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080722_145722_11868 en_news_pr Jeromy Lloyd 20080722_145722_11868 Wed, 23 Jul 2008 10:59:09 Coke to sponsor free Maple Leaf game http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080717_092132_4208 en_news_pr Canadian Press with files from Marketing staff 20080717_092132_4208 Thu, 17 Jul 2008 14:42:57 Zipcar offers new low gas diet http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080715_170812_4884 en_news_pr Kristin Laird 20080715_170812_4884 Tue, 15 Jul 2008 17:10:06 Obama turns down NASCAR sponsorship http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080714_145150_16404 en_news_pr Associated Press 20080714_145150_16404 Mon, 14 Jul 2008 14:54:02 USTA pulls Gimelstob ads http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080710_142736_14408 en_news_pr Associated Press 20080710_142736_14408 Thu, 10 Jul 2008 14:29:29 Ottawa wants explanations from Telus, Bell http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080709_164918_12200 en_news_pr Canadian Press 20080709_164918_12200 Wed, 09 Jul 2008 16:51:21 Rogers backs down on iPhone plan pricing http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080709_142658_14232 en_news_pr Canadian Press with files from Marketing staff 20080709_142658_14232 Wed, 09 Jul 2008 14:28:51 TBWA rolls out B.C. ‘carbon tax’ campaign http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080709_141607_8728 en_news_pr Eve Lazarus 20080709_141607_8728 Wed, 09 Jul 2008 14:20:20 Magic and Cookie Johnson begin HIV campaign http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20080707_170310_7120 en_news_pr Associated Press with files from Marketing staff 20080707_170310_7120 Tue, 08 Jul 2008 14:09:22 Paralympic Committee rushes across Quebec http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080704_162308_4236 en_news_pr Brian Dunn 20080704_162308_4236 Mon, 07 Jul 2008 10:44:36 CFL puts fans’ hearts into the game http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080627_115059_9136 en_news_pr Eve Lazarus 20080627_115059_9136 Fri, 27 Jun 2008 14:52:22 TD gets face-to-face with customers http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080623_173733_6396 en_news_pr Russ Martin 20080623_173733_6396 Tue, 24 Jun 2008 11:46:02 Sponsorship scandal figure Gosselin files for bankruptcy: report http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080623_144718_6384 en_news_pr Canadian Press 20080623_144718_6384 Mon, 23 Jun 2008 17:00:04 Crohn’s foundation gets Strategic http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080619_141503_10920 en_news_pr Russ Martin 20080619_141503_10920 Thu, 19 Jun 2008 15:56:44 CBC lets web users see their friends’ favourites http://www.marketingmag.ca/english/news/media/article.jsp?content=20080619_141954_15836 en_news_pr Kristin Laird 20080619_141954_15836 Thu, 19 Jun 2008 15:55:51 Tory ads attack Liberals at the pumps http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080609_142039_4404 en_news_pr Canadian Press 20080609_142039_4404 Mon, 09 Jun 2008 14:27:50 Big Brown brand is at the post http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080605_194232_432 en_news_pr Associated Press 20080605_194232_432 Thu, 05 Jun 2008 19:44:35 Four made-in-Canada cars top quality list http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080605_142314_3128 en_news_pr Canadian Press 20080605_142314_3128 Thu, 05 Jun 2008 14:24:43 Keep your cosmos ladies, men want beer and whisky http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080529_173006_3080 en_news_pr Kristin Laird 20080529_173006_3080 Thu, 29 May 2008 17:40:17 George Clooney thanks UN peacekeepers http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080529_171455_5728 en_news_pr Associated Press 20080529_171455_5728 Thu, 29 May 2008 17:16:58 Dior drops Stone over ‘karma’ comment http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080529_143517_1588 en_news_pr Associated Press 20080529_143517_1588 Thu, 29 May 2008 14:55:53 Dunkin’ Donuts pulls ad after right-wing complaints http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080529_143255_5712 en_news_pr Associated Press 20080529_143255_5712 Thu, 29 May 2008 14:40:23 Pepsi to help quench thirst for gasoline http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080525_212459_7500 en_news_pr Kristin Laird 20080525_212459_7500 Sun, 25 May 2008 21:27:08 Air Canada to include new surcharges in ads http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080521_150620_4868 en_news_pr Canadian Press 20080521_150620_4868 Fri, 23 May 2008 16:53:43 Cheap beer, cheap gas campaign http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080520_232035_5276 en_news_pr Kristin Laird 20080520_232035_5276 Tue, 20 May 2008 23:22:15 Trojan pitches tents for charity http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080516_777333_2574 en_news_pr Kristin Laird 20080516_777333_2574 Fri, 16 May 2008 01:01:00 Stride Gum ping-pongs across Canada http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080515_777333_2561 en_news_pr Matt Semansky 20080515_777333_2561 Thu, 15 May 2008 01:01:00 Company sites seen as trustworthy for big purchases and banking http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080428_777333_2419 en_news_pr Kristin Laird 20080428_777333_2419 Mon, 28 Apr 2008 01:01:00 How do you spell "d-i-l-e-m-m-a?" http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080414_71238_71238 en_news_pr Scrabble's legal eagles could do more harm than good with online trademark enforcement Matt Semansky 20080414_71238_71238 Mon, 14 Apr 2008 01:01:00 The Science Of Media Relations http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080414_71273_71273 en_news_pr The government can go too far when cleaning up its messages to the public, says Kathleen Martin Kathleen Martin 20080414_71273_71273 Mon, 14 Apr 2008 01:01:00 Pier 1 names DDB as public relations AOR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080404_777333_2039 en_news_pr Jeromy Lloyd 20080404_777333_2039 Fri, 04 Apr 2008 01:01:00 Another recall for Mega Brands http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080507_092723_6064 en_news_pr Canadian Press 20080507_092723_6064 Mon, 17 Mar 2008 09:09:00 Super free media from Super Bowl http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080225_777333_2353 en_news_pr Marketing staff 20080225_777333_2353 Mon, 25 Feb 2008 02:01:00 PR Pioneer: Luc Beauregard http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080225_71138_71138 en_news_pr Matt Semansky 20080225_71138_71138 Mon, 25 Feb 2008 02:01:00 PR Pioneer: Charles Tisdall http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080225_71135_71135 en_news_pr -Matt Semansky 20080225_71135_71135 Mon, 25 Feb 2008 02:01:00 The right person for the job http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080225_71131_71131 en_news_pr Michelle Warren 20080225_71131_71131 Mon, 25 Feb 2008 02:01:00 The long road to respect http://www.marketingmag.ca/magazine/current/feature//article.jsp?content=20080225_71129_71129 en_news_pr Matt Semansky 20080225_71129_71129 Mon, 25 Feb 2008 02:01:00 Linkin Park gets close with fans at Apple concert http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080222_777333_2349 en_news_pr Associated Press 20080222_777333_2349 Fri, 22 Feb 2008 02:01:00 Oreo serves up 60th birthday cake http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080222_777333_2344 en_news_pr Kristin Laird 20080222_777333_2344 Fri, 22 Feb 2008 02:01:00 Leave sponsors alone, say Beijing Olympic officials http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080221_777333_2333 en_news_pr Associated Press 20080221_777333_2333 Thu, 21 Feb 2008 02:01:00 Signs in Montreal pub irk language cops http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080219_777333_2313 en_news_pr Canadian Press 20080219_777333_2313 Tue, 19 Feb 2008 02:01:00 Dove’s Global Workshop Day to teach self-esteem http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080215_777333_2303 en_news_pr Kristin Laird 20080215_777333_2303 Fri, 15 Feb 2008 02:01:00 Weber Shandwick looks to grab social media screens http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080213_777333_2293 en_news_pr Matt Semansky 20080213_777333_2293 Wed, 13 Feb 2008 02:01:00 UN uneasy with glam Gucci fundraiser http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080208_777333_2262 en_news_pr Associated Press 20080208_777333_2262 Fri, 08 Feb 2008 02:01:00 Food advertisers commit to promoting healthy living to kids http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080206_777333_2243 en_news_pr Matt Semansky 20080206_777333_2243 Wed, 06 Feb 2008 02:01:00 A&F manager in clear over ‘obscene’ ads http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080206_777333_2239 en_news_pr Associated Press 20080206_777333_2239 Wed, 06 Feb 2008 02:01:00 High View joins new international PR network http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080205_777333_2229 en_news_pr Kristin Laird 20080205_777333_2229 Tue, 05 Feb 2008 02:01:00 Abercrombie manager charged over ‘obscene’ ads http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080205_777333_2228 en_news_pr Associated Press 20080205_777333_2228 Tue, 05 Feb 2008 02:01:00 Book about Patriots’ 19-0 season already for pre-sale http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080131_777333_2203 en_news_pr Associated Press 20080131_777333_2203 Thu, 31 Jan 2008 02:01:00 Ad gets Ryanair in trouble with French president http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080128_777333_2178 en_news_pr Associated Press 20080128_777333_2178 Mon, 28 Jan 2008 02:01:00 Australia issues Canadian travel warning http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080128_777333_2172 en_news_pr Canadian Press 20080128_777333_2172 Mon, 28 Jan 2008 02:01:00 Boessenkool promoted at H&K http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080125_777333_2167 en_news_pr Marketing staff 20080125_777333_2167 Fri, 25 Jan 2008 02:01:00 Ford pulls controversial ad http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080121_777333_2124 en_news_pr Canadian Press 20080121_777333_2124 Mon, 21 Jan 2008 02:01:00 Lankin receives CEO Award of Excellence for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080506_120340_7652 en_news_pr David Brown 20080506_120340_7652 Thu, 10 Jan 2008 13:12:00 China joins global anti-plastic bags movement http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080110_777333_2051 en_news_pr Associated Press 20080110_777333_2051 Thu, 10 Jan 2008 02:01:00 Lankin receives CEO Award of Excellence for PR http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080110_777333_2046 en_news_pr David Brown 20080110_777333_2046 Thu, 10 Jan 2008 02:01:00 Future Shop reports from consumer electronics show http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080108_777333_2026 en_news_pr Matt Semansky 20080108_777333_2026 Tue, 08 Jan 2008 02:01:00 Richard Edelman hates to spin http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070625_69838_69838 en_news_pr The global president and CEO of Edelman offers his take on doing PR in an online social media world to associate editor Rob Gerlsbeck Rob Gerlsbeck 20070625_69838_69838 Mon, 25 Jun 2007 01:01:00 Gold Standards http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070625_69880_69880 en_news_pr Building effective PR strategies for luxury brands demands finesse, flawless judgement and impeccable taste John MacKay 20070625_69880_69880 Mon, 25 Jun 2007 01:01:00 When all hell breaks loose http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070611_69744_69744 en_news_pr Rob Gerlsbeck 20070611_69744_69744 Mon, 11 Jun 2007 01:01:00 The Red menace http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070430_69534_69534 en_news_pr As Bono and Oprah have learned, the union of your non-profit and corporate partners just might leave your brand in the red Pamela Davis 20070430_69534_69534 Mon, 30 Apr 2007 01:01:00 The AVEs and AVE nots http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070312_69027_69027 en_news_pr Though many PR pros say Ad Value Equivalency should be gone for good, a few voices in the PR wilderness say not so fast Paul-Mark Rendon 20070312_69027_69027 Mon, 12 Mar 2007 01:01:00 Is it my job or yours? http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070212_68574_68574 en_news_pr ALEXANDRA EDMISTON examines the divide among communicators over who should be the ethical conscience of a company Alexandra Edmiston 20070212_68574_68574 Mon, 12 Feb 2007 02:01:00 Buzzwords reach critical mass http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070129_68406_68406 en_news_pr Eric Ahlberg 20070129_68406_68406 Mon, 29 Jan 2007 02:01:00 SPIs in our midst http://www.marketingmag.ca/english/news/pr/article.jsp?content=20070115_68221_68221 en_news_pr Influential customers are speaking out about your brands Paul Ferriss 20070115_68221_68221 Mon, 15 Jan 2007 02:01:00 Sexy socks? http://www.marketingmag.ca/english/news/pr/article.jsp?content=20061211_68038_68038 en_news_pr MATT SEMANSKY 20061211_68038_68038 Mon, 11 Dec 2006 02:01:00 PR or propaganda? http://www.marketingmag.ca/english/news/pr/article.jsp?content=20061009_70895_70895 en_news_pr 20061009_70895_70895 Mon, 09 Oct 2006 01:01:00 Berlex's babes http://www.marketingmag.ca/english/news/pr/article.jsp?content=20060918_69994_69994 en_news_pr DANNY KUCHARSKY 20060918_69994_69994 Mon, 18 Sep 2006 01:01:00 Music to their ears http://www.marketingmag.ca/english/news/pr/article.jsp?content=20060918_70010_70010 en_news_pr Live concert events put consumers in the mood to hear all about a marketer's newest products LIBBY BIASON 20060918_70010_70010 Mon, 18 Sep 2006 01:01:00 Cold-calling the consumer http://www.marketingmag.ca/english/news/pr/article.jsp?content=20060731_69078_69078 en_news_pr The growth of new media means public relations' role in the marketing mix is evolving dramatically. Reaching the consumer sometimes means bypassing traditional media outlets. We asked four PR agency principals to discuss the extent to which they are helping marketers talk directly to consumers PAUL-MARK RENDON 20060731_69078_69078 Mon, 31 Jul 2006 01:01:00 Tackling PR's value challenge http://www.marketingmag.ca/english/news/pr/article.jsp?content=20060731_69061_69061 en_news_pr Some call PR the 5th 'P' in the marketing mix, but it shouldn't be measured that way. ANDREW LAING argues that PR should be recognized for its contribution to long-term, and sometimes less tangible, corporate objectives ANDREW LAING 20060731_69061_69061 Mon, 31 Jul 2006 01:01:00 Telltale Metrics http://www.marketingmag.ca/english/news/pr/article.jsp?content=20060731_69062_69062 en_news_pr PR practitioners have a new standardized media measurement tool. But is it the silver bullet everyone's hoping for? PAUL-MARK RENDON 20060731_69062_69062 Mon, 31 Jul 2006 01:01:00 Future Shop reports from consumer electronics show http://www.marketingmag.ca/english/news/pr/article.jsp?content=20080505_163529_6556 en_news_pr Matt Semansky 20080505_163529_6556 Fri, 20 Sep 2002 16:16:00